Merkle · 1 week ago
Manager, Relationship Marketing Strategy
New York, United States
Full-time
Hybrid
Mid, Senior Level
$94K/yr - $152K/yr
6+ years expMerkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. In this role, you will be planning strategy across media and channels, developing and managing campaigns that produce measurable return on investment, and working across multiple vertical markets.
AdvertisingMarketing
Responsibilities
Lead the development of strategic omni-channel marketing plans
Be a subject matter expert and translate new technology - particularly in the areas of 1st party data marketing and CRM - into new marketing ideas for the client
Monitor current marketing trends, new technology solutions, and competitive strategies - and then translate them into new marketing ideas for clients
Develop trusted, long-term relationships with important client contacts and executives
Ensure meaningful client value is delivered through a mix of best-practice solutions, and original thinking
Collaborate with team leadership (account management, operations, creative, analytics), and partner agencies to turn ideas into executable plans
Identify data points and measurements to show the impact of our approach and strategy on our client's business
Qualification
Required
A Bachelor's Degree
6+ years' experience in data-driven marketing – specifically CRM, email, online/offline media
2+ years working in an agency or consulting firm on (Insurance, Financial Services, Non-Profit, Retail, Automotive, Travel, Media and Entertainment, B2B, High-tech)
Hands-on skills using data and research to guide decisions – proficiency in excel (can maintain complex spreadsheets) and research tools
Experience translating data analysis into relevant marketing recommendations and presentations – proficiency in PowerPoint
Comfort and experience working within a matrixed organization in roles with a wide degree of latitude
Average 20-30% travel (contingent on comfort level of client)
Preferred
Experience with Braze (advantageous if you have this!)
Experience developing solutions to support the sale of new services to clients
Benefits
Medical, vision, and dental insurance
Life insurance
Short-term and long-term disability insurance
401k
Flexible paid time off
At least 15 paid holidays per year
Paid sick and safe leave
Paid parental leave
Company
Merkle
Merkle is a customer relationship management agency that designs, executes and evaluates integrated marketing programs.
10001+ employees
H1B Sponsorship
Merkle has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (53)
2024 (67)
2023 (58)
2022 (56)
2021 (85)
2020 (81)
Funding
Current Stage
Late StageTotal Funding
$123.54MKey Investors
TCV
2016-08-08Acquired
2016-03-08Series Unknown· $10M
2015-08-14Series Unknown· $5.67M
Leadership Team
Amanda Gessert
Senior Vice President, Analytics
Jen Todd Gray
SVP, GM Promotions & Gamification / Head of Experience Creative
Recent News
2026-01-10
2025-09-17
Company data provided by crunchbase