TechArk | Innovative Digital Solutions · 6 days ago
Strategic Account Manager (Digital Marketing)
TechArk is an innovative digital solutions company focused on enhancing client relationships in digital marketing. The Strategic Account Manager is responsible for nurturing key client accounts, ensuring satisfaction, and driving revenue growth through strategic guidance and proactive account management.
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Responsibilities
Manage and grow key client relationships , ensuring retention and client satisfaction by providing strategic recommendations, and internally driving performance and results
Serve as the primary point of contact for assigned key accounts, fostering trust and acting as a strategic advisor to clients; success is measured by revenue and account growth but judged by the client’s trust and strength of your relationship
Develop deep knowledge of each key client’s industry and business objectives , aligning TechArk’s marketing solutions to meet their goals, while identifying opportunities for upsells
Work closely with the Account Strategist to develop and implement quarterly strategies. Communicate with internal teams to execute high-quality campaigns and tactics, keeping the Lead Account Manager informed on client needs
Document all communication with clients in our project management tool to ensure full transparency and keep all department personnel informed of the latest developments
Ensure smooth onboarding and transition of new key accounts , aligning expectations, deliverables, and performance metrics. Proactively address challenges and work with appropriate team members to resolve them timely
Lead strategic business reviews and performance reporting for accounts, demonstrating campaign effectiveness and ROI, or challenges to address. Review monthly reports and present data in a meaningful manner
Understand TechArk’s service offerings and capabilities, to act within scope of services but also be able to pivot quickly when improvements are needed to better address the client's needs
Present innovative solutions and campaign optimization, both internally and to clients, and involve appropriate team members as needed
Work closely with the Lead Account Manager to improve internal department processes and client offerings. Embrace AI tools and show proactiveness in exploring and suggesting AI-driven enhancements and solutions
Other responsibilities as assigned
Qualification
Required
5+ years of account management or equivalent in digital marketing
Experience as key account management or strategic account management in agency setting is preferred
Bachelor's degree or equivalent
Strong written and verbal communication skills
Proven ability to drive revenue growth through upselling and cross-selling
Strong knowledge of digital marketing channels including SEO, SEM, Social Media, Display, Programmatic, and Email Marketing, and associated metrics to measure performance. Proficiency in AI tools is a plus
Exceptional organizational and time-management skills
US-based candidates only (Local Preferred)
Work schedule aligned with the East Coast time zone
Company
TechArk | Innovative Digital Solutions
TechArk Solutions is an award-winning marketing and technology partner that helps clients reimagine their businesses through innovative digital solutions.