Guild Mortgage · 3 weeks ago
District Marketing Manager
Columbia, South Carolina, United States
Full-time
Onsite
Mid, Senior Level
$60K/yr - $60K/yr
6+ years expGuild Mortgage Company, closing loans and opening doors since 1960, is dedicated to serving homeowners and buyers. The District Marketing Manager will oversee district marketing functions, develop training initiatives, and assist in the strategic design and implementation of new marketing programs.
Consumer LendingLendingMortgageReal Estate
Responsibilities
Design and recommend district marketing strategies to accomplish marketing objectives
Create content and maintain social media pages for the District, including new employee announcements, and other relevant initiative and events
Project manage marketing deadlines in collaboration with the Corporate Marketing Department and third-party designers
Create and maintain centralized District web page for recruiting and networking purposes
Assist team in on-going district support via providing marketing tips, training videos, and daily communication
Create marketing content for district, including Loan Officers; such as presentations, drip campaigns, and paid advertising encompassing digital, print, and radio
Monitor effectiveness of district marketing initiatives and identify areas for process improvements and re-engineering of work to increase efficiencies and productivity
Develop ways to measure the success of various marketing initiatives and develop accountability structure for stakeholders
Manage district marketing tools and ensure timely correspondence, including associated theme days, Homebot, Bombbomb, SMS texting, engage emails, closing gifts, and birthdays
Work to ensure success of the Guild Giving Program
Design and facilitate marketing training program for Loan Officers, including growth and engagement strategy
Facilitate district trainings to encourage buy-in for new technology and tool implementations
Generate Monthly Customer Satisfaction and MyScore data to drive best-in-class customer service and technology adoption
Hold team accountable for quality and accuracy of work and providing excellent customer service, including lead trackers; provide training support as needed
Participate in the recruiting and onboarding process for new team members
Coach and provide direction to team in resolving escalated issues
Manage special projects as needed
Perform other duties as assigned
Qualification
Required
Bachelor's degree in Marketing required; along with along with a minimum of six years total experience in marketing role(s) with at least one of the years spent in a supervisory/lead capacity
Proficiency with data entry, Adobe Photoshop, Microsoft Word, Excel, PowerPoint and Outlook required
Passionate about delivering excellence in customer service within a team environment
Excellent verbal and communication skills required
Ability to organize and manage multiple priorities simultaneously
Self-motivated with a strong attention to detail
Highly organized and detail oriented; ability to work in a fast-paced environment required
Ability to be patient and train less experienced team members, respond to questions, build capability
Preferred
Experience with Salesforce is preferred
Prior experience in real estate or the mortgage industry preferred
Company
Guild Mortgage
Guild Mortgage is a growing mortgage company that offers residential mortgage products as well as local in-house origination and servicing.
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
unknown2025-06-18Acquired
2020-10-21IPO
Leadership Team
M
Michael Lau
President & CEO
Adam O'Daniel
Senior Vice President and Chief Marketing Officer
Recent News
HousingWire.com
2026-01-06
2025-12-17
Company data provided by crunchbase