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TP-Link Systems Inc. · 1 week ago

E-Commerce Shopify/D2B Marketing Specialist

Irvine, California, United States

Full-time

Onsite

New Grad, Entry Level

TP-Link Systems Inc. is a global provider of reliable networking devices and smart home products. They are seeking a detail-oriented and collaborative Shopify E-Commerce Specialist to support the ongoing growth, optimization, and performance of their online store, working cross-functionally with marketing, design, and web development.

ElectronicsHardwareHealth CareInternetSoftware

Responsibilities

Collaborate with the team to enhance UI/UX and grow the store database

Create and execute email marketing campaigns and flows

Collaborate with web developers to implement all promotions and maintain a functional and efficient website aligned with our branding

Implement site improvements such as collections, product filtering, and overall shop layout

Work with design to create and/or optimize marketing campaign elements including banners, product cards, customized messaging and other visualizations

Stay updated on emerging e-commerce trends and best practices and review competitor websites to ensure industry alignment with categorization, promotions, and trends

Assist with the day-to-day operations of the Shopify site, including product uploads, content creation, and troubleshooting

Assist with the creation and running of marketing campaigns

Analyze all email marketing data and present to overall team

Monitor and optimize Shopify apps: reviews, loyalty, bundling, and onsite personalization