Marketing Data Analyst jobs in United States
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Southeast Toyota Distributors, LLC · 2 days ago

Marketing Data Analyst

positionMiami-FTL Area
timeFull-time
remoteOnsite
seniorityEntry, Mid Level
date2+ years exp

Southeast Toyota Distributors, LLC is seeking a Marketing Data Analyst responsible for developing, maintaining, and optimizing marketing analytics and reporting solutions. The role involves collaborating with internal and external stakeholders to ensure data integrity and support campaign measurement, blending technical proficiency with business analysis skills.

Automotive
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Growth Opportunities

Responsibilities

Design, build, and maintain dashboards and reports in Power BI and other analytics platforms
Query and analyze marketing data using SQL to support campaign performance, audience segmentation, and business questions
Integrate website analytics (e.g., Adobe Analytics, Google Analytics, Microsoft Clarity) into holistic reporting for digital marketing initiatives
Collaborate with internal teams (including Marketing and cross-functional business unit stakeholders in Sales and Fixed Ops) and external partners (e.g., marketing agencies, data partners) to gather requirements for building audiences, analytics and reporting projects
Translate business requirements to technical teams to facilitate requirements documentation, campaign QA, and support for troubleshooting and updates to marketing data and website content
Coordinate tagging strategy and analytics implementation with agency partners
Assist with data modeling, dashboard development, and self-service analytics enablement
Contribute to technical documentation and training materials for new reports and analytics tools
Provide ad-hoc analysis and respond to field questions, translating business needs into actionable data insights
Track project timelines, deliverables, and requirements for analytics initiatives
Support cross-team collaboration and knowledge sharing

Qualification

Power BISQLWebsite analyticsBusiness analysisData modelingCommunication skillsDetail-orientedTeam-oriented

Required

Bachelor's degree in Data Analytics, Information Systems, Marketing, Business or related field
2+ years' experience in marketing analytics, business intelligence, or digital marketing
Proficiency in Power BI and Microsoft Office suite (Excel, PowerPoint)
Proficiency in SQL querying
Experience with Google Analytics or Microsoft Clarity
Experience coordinating with cross-functional teams and external vendors
Strong communication and documentation skills; able to translate technical concepts for business stakeholders
Familiarity with digital marketing concepts, campaign measurement, and website content management
Detail-oriented, organized, and able to manage multiple projects in a fast-paced environment
Strong learning orientation and curious in approach to data
Team-oriented mindset and working well with others

Preferred

Experience with website analytics tools such as Adobe Analytics
Experience with other Power Platform applications (e.g., Power Apps, Power Automate)

Company

Southeast Toyota Distributors, LLC

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Southeast Toyota Distributors is the world’s largest independent distributor of Toyotas.
dateFounded in 1968
location
Deerfield Beach, Florida, US
people-size501-1000 employees
web-link
https://jmfamily.com/our-businesses/southeast-toyota-distributors/

Funding

Current Stage
Late Stage

Leadership Team

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Kim McKay
Assistant Vice President, Finance and CFO
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Maricel Prescott
VPC Operations Coordinator.
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Company data provided by crunchbase