Manager, Website Content jobs in United States
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American Society of Safety Professionals (ASSP) · 1 week ago

Manager, Website Content

American Society of Safety Professionals (ASSP) is seeking an innovative and strategic Website Content Manager to serve their 35,000+ members. The role involves leading the creation and management of web content across a newly developed website and content management system, ensuring it is engaging, accessible, and aligned with the organization's business objectives.

AssociationEducationNon Profit

Responsibilities

Leads the implementation of a website content strategy that supports organizational goals, member engagement and business growth
Collaborates with internal teams to identify website content needs and opportunities across programs, events, advocacy and membership
Maintains site taxonomy, tagging, and metadata to support discoverability and user experience
Sources, edits and publishes high-quality content for web pages, landing pages and online resource centers, ensuring alignment with the ASSP brand
Manages the migration of legacy content into ASSP’s new CMS, ensuring accuracy, consistency and search optimization
Acts as a liaison between content creators and technical teams during the website development process
Serves as the primary administrator for ASSP’s CMS, managing workflows, permissions and publishing schedules
Partners with IT and external vendors to troubleshoot issues and implement website enhancements
Collaborates across teams to ensure website layout and functionality enhance the user experience
Conducts regular audits to ensure website content quality, accessibility (WCAG compliance) and brand consistency
Maintains website content after publication, updating as needed
Monitors and reports on website performance using Google Analytics and other relevant software
Generates reports on website content engagement and makes data-driven recommendations for improvement
Implements SEO/AI best practices and optimizes content for search visibility
Works cross-functionally with IT, membership, education, foundation and advocacy teams to support digital initiatives
Trains staff on CMS usage and content governance policies
Stays ahead of website trends and recommends new ways to meet audience needs/create impactful brand experiences
Manages ASSP’s website content budget
Performs other related duties as assigned

Qualification

CMS platformsDigital marketingContent strategySEO/AI best practicesGoogle AnalyticsUX principlesContent quality assuranceBasic HTML/CSSProject management toolsDigital asset managementBudget managementWriting skillsStrategic thinking

Required

Experience managing large-scale digital projects and content migration initiatives
Experience leading content quality assurance and governance with numerous stakeholders
Strong writing, editing and proofreading skills, with a keen eye for detail and design
Proven expertise in CMS platforms (e.g., WordPress, Drupal, Sitefinity)
A creative and data-driven approach to content development with a commitment to quality
Strong budget development and management skills
Strong strategic/critical thinking skills
Basic HTML/CSS knowledge
Experience with digital asset management (DAM) systems
Understanding of UX principles and member-centric design
Familiarity with project management tools (e.g., Trello, Monday.com)
Familiarity with SEO/AI search, Google Analytics and accessibility standards
Commitment to ASSP's CLEAR (Community, Leadership, Excellence, Accountability, Respect) values
Ability to work M-F during normal business hours
Ability to travel to meetings and/or annual conference
Ability to work outside of normal hours as needed
Bachelor's degree in marketing, communications, journalism, UX design, English or a related field
6+ years of related experience with three years of demonstrated experience in website content management

Preferred

UX, digital marketing or content marketing certification preferred

Benefits

Competitive salary
Comprehensive benefits package designed to support your well-being and career growth

Company

American Society of Safety Professionals (ASSP)

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The American Society of Safety Professionals is a global association for occupational safety and health (OSH) professionals.

Funding

Current Stage
Growth Stage

Leadership Team

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Jennifer McNelly, CAE
Chief Executive Officer
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Steve Lothary
Chief Financial Officer
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