Ignite Visibility ยท 4 days ago
Senior Web Designer - LatAm
United States
Full-time
Remote
Senior Level
5+ years expIgnite Visibility is seeking a Senior Marketing-Focused Web Designer to join their team and craft high-impact digital experiences. The role involves leading the design of responsive, conversion-driven web experiences and collaborating with cross-functional teams to enhance user experience and brand consistency.
AdvertisingMobileReputationSEOSocial Media Marketing
Responsibilities
Design high-converting marketing landing pages, ad creatives, email templates, and social media assets aligned with campaign goals
Maintain strong brand consistency across all marketing and digital channels
Develop creative assets for marketing campaigns, including banners, promotional visuals, and launch materials
Translate marketing strategies into compelling visual narratives that drive engagement and conversions
Conduct user research to understand behaviors, needs, and motivations that inform design decisions
Analyze competitors and market trends to create innovative, performance-driven design solutions
Apply strategic thinking to align design outputs with growth and business objectives
Define clear information architecture and user journeys to optimize usability and conversion paths
Structure content for clarity, engagement, and seamless navigation
Design intuitive, visually polished interfaces aligned with brand guidelines
Create low- and high-fidelity wireframes and interactive prototypes using Figma
Iterate on designs based on data, feedback, and usability insights
Plan and conduct usability testing to validate design effectiveness
Ensure designs meet accessibility standards and support inclusive user experiences
Stay current with accessibility best practices and integrate them into all projects
Build and maintain scalable design systems to ensure consistency across platforms and devices
Produce detailed design documentation, style guides, and UI specifications to support smooth development implementation
Deliver comprehensive design handoffs to engineering teams
Collaborate closely with developers, product managers, marketers, and stakeholders
Lead design discussions and client interactions with confidence and clarity
Manage multiple projects simultaneously while meeting deadlines and quality standards
Take ownership of design decisions and proactively solve problems
Stay up-to-date with design, marketing, and web trends to continuously elevate output quality and innovation
Qualification
Required
5+ years of professional design experience, preferably in B2B environments (agency, tech, startup, or freelance)
Strong expertise in marketing-driven web design and conversion-focused UX
Advanced graphic design skills with a solid understanding of typography, color theory, and layout
High proficiency in Figma, Adobe Illustrator, and Adobe Creative Suite (Photoshop is a plus)
Strong web design fundamentals, with deep knowledge of UX/UI principles and responsive design
Experience creating scalable design systems (components, grids, typography, spacing)
Proven ability to manage projects independently and take full ownership of deliverables
Excellent communication and presentation skills for both internal teams and clients
Strong portfolio showcasing marketing websites, landing pages, and digital campaigns
Self-motivated, detail-oriented, and comfortable working autonomously or within a team
Company
Ignite Visibility
Ignite Visibility is dedicated to increasing business visibility through digital marketing.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
Mountaingate Capital
2023-02-07Private Equity
Leadership Team
John Lincoln
Co-Founder and CEO
Karen Devlin
VP Generative Search & SEO
Recent News
2025-11-08
EverCommerce Inc.
2025-11-01
2025-11-01
Company data provided by crunchbase