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General Motors · 1 week ago

Global Trends Insight Analyst

Warren, MI

Full-time

Hybrid

Mid Level

3+ years exp

General Motors is seeking a Global Trends Insight Analyst to join their Global Customer & Trends Insights research team. This role involves analyzing and communicating global future trends to influence strategic decisions across the organization, with responsibilities including conducting trend analysis, managing trend sources, and delivering compelling presentations.

AutomotiveElectric VehicleInformation ServicesManufacturingTransportation

No H1B

Responsibilities

Conduct Trend Analysis: identify, research, and write impactful trend reports on long-term, global, future trends in the areas of: Society, Technology, Economic, Policy, and Sustainability trends

Manage Trend Sources : Collaborate and coordinate leading trends / foresight supplier partners globally and assist in managing relationships, contracts, budget and subscriptions

Data Synthesis and Expertise: become a subject matter expert on trend topics utilizing analytical tools and data sources, both internal and external, to develop insights

Insight Storytelling: create and deliver compelling presentations that clearly communicate trend insights to inform strategic initiatives and leadership decisions

Trends Research: help conduct primary research studies that deep-dive the identified global trends in partnership with internal innovation teams developing ideas and concepts

Communicate: collaborate with the trends manager to dynamically communicate the global trends insights that will have the most impact on GM (including annual Global MegaTrends report, monthly Global Trends Network meetings, and monthly Trends Alert newsletter)

Assist with Workshops: support workshops that apply trend insights to innovation projects

Drive Innovation: Explore new ideas and bold approaches, including the use of AI and emerging technologies, to deliver high-quality, trusted insights, ideas, and concepts

Continuous Learning: attend foresight & trends conferences, participate in professional network meetings

Develop Relevant Insights: understand automotive industry trends and consumer research insights to contextualize the trends and make the insights more actionable

Present and Participate: Present a professional image to teams through thoughtful participation (in meetings, ideation sessions, and workshops), exceptional presentation skills, and well-crafted writing skills

Qualification

Trend AnalysisData SynthesisMarket ResearchAnalytical SkillsProject ManagementCommunicationCollaborationTechnical ProficiencyForesight SkillsAI IntegrationCuriosityProblem Solving