Apply on Employer Site

Roller Rabbit · 5 days ago

Social Media and Content Creation Coordinator

New York, NY

Full-time

Hybrid

Entry Level

$55K/yr - $60K/yr

1+ years exp

Roller Rabbit LLC is a lifestyle brand that emphasizes community and joy. They are seeking a Social Media and Content Creation Coordinator to manage social media platforms, engage with the community, and support content creation to strengthen brand loyalty.

Consumer GoodsRetail

Diversity & Inclusion

Responsibilities

Manage all social media platforms by assisting in the creation of content and owning the scheduling and publishing process (Includes: Instagram, TikTok, Facebook)

Timely response (48 hour) to fans/followers/consumers’ comments on paid and organic social posts across FB, Instagram, and other social media platforms

Cultivate relationships with our community through these platforms in our brand voice with the goal to drive conversion and brand loyalty

Bring fresh ideas to the marketing team to strengthen the bond of our community and consumers and build the brand movement

Assist in content curation and idea generation to support product launches, GWP and social focused campaigns (i.e. 12 Days)

Execute on all aspects of influencer outreach and seeding processes

Enable growth and strength of our community by assisting in special projects to help continue to growth the brand voice on new social media platforms (i.e. TikTok, mobile, etc)

Stay up to date on all social trends and growth techniques on all social platforms to grow the community

Conduct monthly performance analyses of social media posts, paid media and blog to identify social content resonance, channel performance, click to conversion, and campaign effectiveness

Track performance against key KPIs across these platforms to optimize and grow

Find efficiencies while building a best practices community management playbook (inclusive of applications, marcos, and tricks of the trade)