HireNow Staffing, Inc. Direct Placement Online Services ยท 1 week ago
Marketing Lead (Demand Generation)
New York, New York, United States
Full-time
Onsite
Mid, Senior Level
$110K/yr - $150K/yr
4+ years expHireNow Staffing is partnering with a fast-growing software development startup to recruit a seasoned and skilled Marketing Lead (Demand Gen) to build and scale the company's demand generation function from scratch. This role involves owning demand generation end-to-end, from positioning and content to paid acquisition and marketing infrastructure, while directly influencing revenue growth.
Staffing & Recruiting
No H1B
Responsibilities
Build and operate a demand generation engine from 0 - 1, establishing repeatable inbound growth
Develop and execute content and brand strategies that drive awareness, engagement, and qualified leads
Overhaul and continuously optimize the company website with a strong focus on SEO and SEM
Plan, execute, and optimize paid acquisition campaigns across Google Ads and LinkedIn
Own conference and event strategy, including planning, logistics, messaging, and onsite execution
Support partnership initiatives and broader go-to-market efforts
Select, implement, and manage the marketing technology stack, including HubSpot
Track performance, report on pipeline impact, and refine strategy based on data and outcomes
Qualification
Required
4+ years of demand generation experience at fast-growing startups
Proven experience building marketing functions from 0 1 with measurable results
Hands-on experience owning inbound lead generation and pipeline growth
Comfort executing across multiple channels without large teams or agencies
Strong ownership mindset and ability to operate independently
Preferred
Experience leading content strategy end-to-end (positioning, creation, distribution)
Proven success managing conferences and in-person events as demand channels
Exposure to product-led or founder-led go-to-market motions
Strong understanding of how demand gen ties directly to sales outcomes
Background in B2B software, developer tools, or technical products
Experience selecting and scaling marketing systems as the company grows
Benefits
Equity
Company
HireNow Staffing, Inc. Direct Placement Online Services
HireNow Staffing emerged from recognizing a gap in the job market, where a more efficient and specialized staffing approach was needed.
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase