TravisMathew · 1 month ago
Associate Content Creator, Social Media (Ogio)
TravisMathew, part of Callaway Golf Company, is seeking an Associate Content Creator for OGIO. This role involves creating and managing engaging travel content for social media platforms, fostering community interactions, and collaborating with internal teams to align social strategy with marketing goals.
ApparelFashionSports
Responsibilities
Develop and implement innovative social media strategies that align with brand goals and resonate with the travel community
Build and maintain a content calendar that supports key campaigns, product launches, and always-on storytelling
Capture, create, and edit engaging content (short-form video, photography, reels, stories, graphics) optimized for each platform
Attend product shoots, influencer sessions, and brand activations to capture high-quality, behind-the-scenes content
Monitor and engage daily with our online community, including replying to comments, DMs, and tapping into trending moments in real time
Collaborate with influencers, ambassadors, and creators to generate authentic, high-quality content and drive deeper engagement
Partner with internal teams (marketing, product, design) to develop and distribute social-first assets
Manage social media contests, giveaways, and live content activations with seamless execution and timely follow-up
Track, analyze, and report on content performance across platforms, using insights to refine strategy and optimize engagement
Stay up to date on platform trends, algorithm changes, creator content styles, and cultural moments shaping travel and social media
Maintain and organize content assets in internal tools and shared libraries for easy access and reuse
Represent the OGIO brand voice with professionalism, creativity, and a strong understanding of the evolving audiences on social
Qualification
Required
Bachelor's degree in marketing, Digital Media, Communications, or a related field
Minimum of 3 years of experience in social media marketing, preferably within sports, lifestyle, or consumer brands
Deep knowledge of major social media platforms, emerging trends, lifestyle, and travel
DSLR/mirrorless camera and mobile capture proficiency
Strong video editing, photo editing, and graphic creation skills (Adobe Creative Suite, CapCut, or similar)
Experience using content management systems and social scheduling tools (Emplifi or similar)
Familiarity with SEO principles and keyword optimization to enhance content visibility
Ability to analyze data, extract insights, and adjust strategies based on performance metrics
Strong verbal and written communication skills with the ability to craft engaging social copy
Creative and strategic thinker with the ability to work independently in a fast-paced environment
Preferred
Knowledge of golf as well as travel is a distinct advantage
Company
TravisMathew
TravisMathew is a high-growth golf and lifestyle apparel company.
Funding
Current Stage
Growth StageTotal Funding
unknown2017-08-03Acquired
Recent News
Footwear News
2025-07-16
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