Udemy · 6 days ago
Marketing Operations Manager
San Francisco, CA
Full-time
Hybrid
Mid, Senior Level
$116K/yr - $145K/yr
6+ years expUdemy is an AI-powered skills acceleration platform built to help people and teams grow. We are seeking a highly analytical Marketing Operations Manager to focus on marketing performance, data, and insights, ensuring data hygiene and governance across the marketing tech stack.
E-LearningEdTechEducationTraining
Responsibilities
Conduct deep-dive analyses on marketing investment efficiency, channel performance, buyer journeys, and lifecycle conversion metrics
Partner with the marketing team to translate data into insights that improve targeting, segmentation, campaign strategy, and pipeline impact
Support forecasting and planning with scenario modeling, attribution insights, and historical performance trends
Maintain scalable data models for marketing analytics; drive consistent KPI definitions, taxonomy, and reporting standards across the marketing organization
Help build, optimize, and scale dashboards, reporting, and insights using Databricks, SQL, Tableau, and other BI tools
Own data cleanliness, completeness, enrichment, and governance across marketing systems, including Marketo, Salesforce (SFDC), and connected platforms
Monitor and improve data quality across the lead, contact, account, and opportunity objects to ensure accurate reporting and funnel visibility
Implement and optimize data governance processes, including naming conventions, field management, taxonomy, standardization, and compliance frameworks
Partner with RevOps and Sales Operations to ensure alignment and consistency of shared data structures and funnel definitions
Manage integrations and data flow between marketing systems using Workato, Full Circle, and other tools—ensuring reliability, accuracy, and compliance
Identify data issues (duplicates, sync errors, schema drift, inconsistencies) and proactively drive remediation and process improvements
Qualification
Required
6+ years of experience in Marketing Operations, Revenue Operations, or Marketing Analytics
Expert-level proficiency with Databricks, SQL, data modeling, and advanced analysis
Strong experience building dashboards and visualizations in Tableau
Hands-on experience with Marketo, Salesforce, Workato, and Full Circle
Deep understanding of B2B SaaS funnels, attribution models, and data structures
Proven ability to convert complex data into actionable insights and clear storytelling
Strong attention to detail and familiarity with best practices in data quality, governance, and operational rigor
Preferred
Experience working as a data science analyst
Experience implementing or managing formal data governance programs
Background supporting enterprise-level or high-growth B2B SaaS organizations
Benefits
You'll get full access to Udemy courses
A monthly UDay to invest in yourself
And a budget to spend on whatever helps you improve.
Company
Udemy
Udemy is an online learning platform that helps students, companies, and governments gain the skills they need to reach their goals.
1001-5000 employees
H1B Sponsorship
Udemy has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (21)
2024 (31)
2023 (26)
2022 (44)
2021 (19)
2020 (13)
Funding
Current Stage
Public CompanyTotal Funding
$511.38MKey Investors
Mindrock CapitalBenesseSharesPost Investment Management
2025-12-17Acquired
2025-05-30Post Ipo Debt· $200M
2021-10-29IPO
Leadership Team
Hugo Sarrazin
President and CEO
Michael Kehoe
Manager, Strategy and Operations
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