Synergis ยท 1 day ago
Senior Measurement Consultant
New York, NY
Contract
Onsite
Senior Level, Lead/Staff
$107.14/hr - $137.14/hr
10+ years expSynergis is a workforce solutions partner that focuses on enhancing the Total Experience (TX) by building IT ecosystems. They are seeking a Senior Measurement Consultant to design and operationalize training programs for marketing measurement solutions, serving as a subject matter expert for both internal teams and clients.
Information TechnologyStaffing Agency
Hiring Manager
Kyle Corbin
Responsibilities
Serve as the measurement SME embedded within Go-to-Market Enablement, owning the strategy and execution of training for marketing measurement solutions (e.g., Conversions APIs, brand lift testing, revenue attribution)
Design and deliver role-based curricula aligned to discovery, adoption, and implementation phases
Develop practical training assets including:
Facilitator decks, eLearning modules, micro-videos, lab guides, and assessments
Pre- and post-implementation guides, optimization workflows, and playbooks
Scenario-based labs covering real-world customer challenges (e.g., objection handling, implementation issues, data storytelling)
Establish certification criteria, evaluation frameworks, and feedback loops to measure training effectiveness and continuously improve learning outcomes
Partner cross-functionally with Marketing Science, Measurement Analytics, Solutions Engineering, and Go-to-Market Enablement teams to ensure training reflects real customer needs and evolving product capabilities
Stress-test training materials with real customer scenarios to ensure assets are actionable, practical, and ready for field use
Advise senior customers and agencies on advanced measurement frameworks that improve campaign performance and business outcomes
Lead complex client and agency engagements, acting as a trusted consultant in marketing analytics and measurement
Design and execute empirical research including A/B testing, incrementality studies, attribution analyses, and optimization recommendations
Collaborate with internal product and analytics teams to inform new measurement solutions, features, and narratives based on customer feedback
Qualification
Required
10+ years of experience in the marketing or advertising industry with deep exposure to marketing analytics and measurement
8+ years advising senior customers in a customer-facing, consultative role
Strong expertise in advertising measurement methodologies including attribution, MMM, incrementality, brand lift, experimental design, and online/offline measurement
Hands-on experience with advanced SQL; familiarity with Python, data modeling, and large data sets
Proven experience designing and facilitating training, enablement, or learning programs for technical or analytics-focused audiences
Bachelor's degree in a quantitative discipline (e.g., Math, Economics, Statistics, Engineering, or similar)
Preferred
Agency or consulting background with experience supporting complex advertiser or B2B clients
Strong data acumen within AdTech ecosystems and marketing analytics platforms
Experience working closely with sales and customer success teams
Ability to translate complex analytics into clear, compelling stories and training narratives
Demonstrated success building scalable enablement programs across diverse stakeholder groups
Excellent communication and executive-level presentation skills
Strategic mindset with strong business judgment and customer success orientation
Benefits
Medical
Dental
Vision
Disability
Life insurance
401k
Commuter benefits
Company
Synergis
Synergis is a staffing and recruiting company specializing in information technology staffing services.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Leona Rapelye
Vice President - Human Resources
Recent News
TecHR Series
2023-07-11
Company data provided by crunchbase