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Society of Petroleum Engineers International · 1 day ago

Marketing Supervisor, Events

Greater Houston

Full-time

Hybrid

Mid, Senior Level

4+ years exp

Society of Petroleum Engineers International is a not-for-profit organization dedicated to creating impact in the energy sector. They are seeking a Marketing Supervisor to lead integrated marketing campaigns for their Americas events portfolio, focusing on achieving registration targets and increasing member awareness.

Search Engine

Hiring Manager

Lisa Patterson

Responsibilities

Lead and oversee the delivery of integrated event marketing campaigns for the Americas events portfolio within agreed KPIs and budget

Oversee the Annual Technical Conference and Exhibition (ATCE) multi-channel marketing campaign to generate awareness, engagement, and revenue

Create new event websites in the CMS system and regularly update existing websites with content and SEO enhancements, including meta titles and descriptions

Develop event marketing graphics in Canva using SPE’s global templates, maintaining brand consistency

Work alongside the Digital Marketing team to create value-led, personalized copy that drives traffic, engagement, and awareness for event marketing campaigns

Collaborate with external vendors to manage Google Ads and paid social media campaigns, ensuring alignment with event objectives and measurable ROI

Write compelling email copy and design email campaigns in Marketo to generate awareness and drive registration and revenue

Guide the development of sponsorship and exhibition marketing collateral, including brochures and sales materials

Repurpose content, optimize SEO, and leverage testimonials, case studies, and video to promote events

Manage the production and delivery of conference programs, including working with design agencies and managing sponsor advertisements

Track and report on campaign performance, registrations, and revenue contribution, using GA4 and other analytics tools to provide insights and recommendations

Oversee Monday.com boards for Americas event campaigns, ensuring workflows are tracked, updated, and delivered to deadlines

Identify key event target audiences using the Budget and Audience Allocation Model and create value-led event marketing campaigns

Manage the event marketing budgets, including updating forecasts, reconciling expenses, and overseeing credit card expenditure

Build excellent relationships with event project teams and proactively communicate marketing progress and milestones

Line-manage the Marketing Coordinator, Americas Events, providing day-to-day guidance, mentoring, and performance feedback

Qualification

Event marketing campaignsCMS experienceMarketo proficiencyGoogle Ads managementSEO best practicesCanva proficiencyAnalytics interpretationCopywriting skillsLine management experienceOrganizational skillsCreativity

Required

Bachelor's degree with 4–6 years of experience in marketing, communications, or PR (or a related role)

Proven ability to plan and deliver multi-channel event marketing campaigns, including email, social media, web, PPC, and paid media

Experience overseeing the creation and updating of event websites using a CMS, with knowledge of SEO best practices

Proficiency in Marketo (or similar email automation tools) for campaign management and copy development

Strong experience with Canva (or similar design platforms) to support and review event graphics and collateral

Demonstrated success in working with external vendors to manage Google Ads, remarketing, and paid social media campaigns

Ability to interpret analytics (GA4 or similar) to track campaign performance, report results, and guide optimization

Strong copywriting and editing skills with experience tailoring messaging to different audiences

Line management or supervisory experience, with the ability to mentor and guide a Marketing Coordinator

Highly organized, detail-oriented, and able to manage multiple event campaigns while meeting deadlines and budgets

Creativity to produce marketing assets that align with SPE's global brand standards

Benefits

Long Weekends - if you enjoy long weekends, you will really appreciate our 9/80 schedule which allows for every other Friday off!

401k Matching Funds - generous retirement program with 100% matching funds for U.S. employees

Medical Benefits Starting Day 1 - all the great medical benefits that you would expect from a top employer with multiple available plans to fit your needs – medical, dental, vision (starting from your first day of employment – no waiting period)

Disability & Life Insurance - company paid employee disability and life insurance with the option to add spouse and children

Personal Time Off (PTO) - available as soon as you accrue your time off, up to four weeks annually which increases after five years

Holiday Pay (8 days) - including day after Thanksgiving and Christmas Eve

Hybrid Work Model - your role may allow you to work remotely several days a week or more with periodic commute to a local office

Tuition Reimbursement Program - you may qualify for 80% reimbursement on approved courses/degrees

Employee Well Being Program - at no cost to employee - includes emotional support, work-life solutions, referrals for childcare, home repairs, legal guidance, financial resources and online support for expert advice

Other Great Benefits - pet insurance, gym membership, exclusive discounts on brands and experiences you know and love.

Company

Society of Petroleum Engineers International

The Society of Petroleum Engineers (SPE) is a not-for-profit professional association with 132,000 members in 146 countries engaged in the exploration and production of oil and gas and related energy resources.

Founded in 1984

Richardson, Texas, USA

201-500 employees