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Montres NORQAIN SA · 2 days ago

Marketing Manager North America

NYC Metro Area

Full-time

Onsite

Mid Level

$100K/yr - $150K/yr

3+ years exp

NORQAIN is a watch brand that dares to go its own way, and they are seeking a Marketing Manager to lead and manage all marketing aspects in North America. The role focuses on strategic partnerships, particularly with the NHL, and aims to elevate NORQAIN’s brand presence through impactful collaborations and events.

FashionLifestyleManufacturingRetail

Responsibilities

Define the overall Marketing Strategy for NORQAIN in North America and execute it together with the team

Serve as the primary liaison for the NHL partnership, ensuring that all deliverables and activations are executed flawlessly

Coordinate with NHL teams, players, agents and NORQAIN retailers for brand integration opportunities (e.g., watch placements, media appearances, events)

Coordinate partnership-related content creation, PR campaigns, and social media initiatives in collaboration with the HQ marketing team & US team

Manage budgets and timelines for NHL-related projects and events

Collaborate with an appointed agency to identify and secure celebrity and influencer collaborations that align with NORQAIN’s brand values and drive sales success

Negotiate placement deals and ensure visibility across media platforms and events

Maintain strong relationships with talent agencies and PR partners to maximize exposure together with the PR Manager

Organize and manage national events

Define and implement CRM strategy in line with HQ guidelines

Execute digital plan for North America together with HQ department

Manage team to continue to develop and drive all PR, Retailer and Showroom Marketing activities

Qualification

Partnership managementNegotiation skillsProject managementMarketing strategyLuxury brand knowledgeEvent managementCRM strategyCommunication skillsFast-paced adaptability