Social Media Manager, TikTok Beauty jobs in United States
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SuperOrdinary · 2 weeks ago

Social Media Manager, TikTok Beauty

SuperOrdinary is a dynamic growth partner and marketplace expert, connecting brands with creators and consumers worldwide. The Social Media Manager will be responsible for creating and publishing high-quality TikTok content for a beauty channel, managing the entire production process, and engaging with the community to foster audience loyalty.

BeautyCosmeticsWellness
Hiring Manager
Aisha K.
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Responsibilities

Produce, shoot, and edit 3–5 high-quality short-form TikTok videos per day
Ensure content is aligned with creative direction and priorities set by senior leadership, ensuring consistency in voice, aesthetics, and messaging
Manage end-to-end production including scripting, filming, editing, and publishing with fast turnaround
Maintain a consistent visual style and brand voice across all content
Own day-to-day execution of the TikTok beauty channel, ensuring steady output and quality
Collaborate with leadership to align on content pillars, creative direction, and posting cadence
Implement platform best practices and beauty-specific trends into daily content workflows
Monitor and respond to comments to foster an active and loyal beauty audience
Identify strong audience conversations and convert them into new content angles or series
Track daily performance metrics (views, watch-through, engagement rate, conversion signals)
Use analytics to iterate quickly on what works and phase out underperforming formats
Provide insights to leadership on content trends, audience behavior, and opportunities to scale

Qualification

TikTok content creationBeauty industry knowledgeShort-form video editingPerformance metrics analysisCommunity engagementResourcefulnessIndependenceStorytelling instinctsCreativity

Required

4+ years of experience in social media content creation, with a heavy focus on TikTok
Demonstrated success in growing TikTok beauty channels (brand, creator, or agency side)
Deep knowledge of the beauty space: ingredients, product categories, formats, and community norms
Proven ability to produce high-volume content output without sacrificing quality
Strong proficiency with short-form video editing tools (CapCut, Adobe, Final Cut, etc.)
Excellent on-camera and/or behind-camera storytelling instincts
Highly creative, resourceful, and fast-moving; thrives in rapid production environments
Strong understanding of performance metrics and TikTok analytics
Ability to operate independently with minimal oversight, delivering consistent daily output

Company

SuperOrdinary

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SuperOrdinary is the distributor of coveted beauty and cosmetics brands.

Funding

Current Stage
Late Stage
Total Funding
$58.13M
Key Investors
Antler
2023-10-05Series B· $58M
2022-06-22Pre Seed· $0.13M
2021-01-06Series Unknown

Leadership Team

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Julian Reis
CEO & Founder
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John Habbouch
Chief Financial Officer & Chief Operating Officer
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Company data provided by crunchbase