LAIKA Studios · 1 day ago
Digital Creator Strategy Lead
Hillsboro, OR
Full-time
Hybrid
Senior Level
5+ years expLAIKA is seeking a Digital Creator Strategy Lead to oversee influencer pipelines and creator partnerships across their social media channels for the upcoming theatrical release of Wildwood. This role involves developing and implementing creator-led strategies that align with LAIKA’s values and collaborating with various teams to integrate creator activations into the marketing plan.
AdvertisingVideo
Responsibilities
Lead creator and influencer research, evaluation, and global outreach to build a strategic pipeline aligned with the film’s audience, campaign pillars, and LAIKA brand values
Maintain and manage budget for influencer and creator initiatives
Integrate influencer content capture, edit cadence, and paid amplification into the global campaign calendar
Collaborate closely with social, publicity, media, and creative teams to ensure creator activations are integrated across all campaign beats
Work with the paid media team to optimize creator content for boosted and paid partner programs
Maintain ongoing relationships with creators, talent managers, and emerging voices relevant to the film’s themes and audiences
Identify new creator categories, fandoms, and platform trends to expand campaign reach
Brief creators and agencies with clear creative direction, messaging guidelines, and brand expectations
Ensure creator concepts support key marketing moments, fan communities, and storytelling themes
Own the content strategy and schedule for influencer events
Partner with legal and communications to establish best practices for creator collaborations, UGC usage, and IP guidelines
Facilitate internal reviews of influencer content and provide clear timely feedback to ensure all content aligns with brand voice, quality standards, and values
Qualification
Required
5+ years' experience in influencer marketing
Strong understanding of the social media landscape, particularly in the film industry
Familiarity with digital creative tools and workflows
Strong planning, problem solving, and analytical skills
Ability to handle multiple tasks, projects, and tight deadlines within a fast-paced production environment
Experience working within cross-functional marketing teams
Excellent communication and interpersonal skills, including the ability to work with all levels in the organization
Preferred
Project management software experience; Airtable experience, preferred
Company
LAIKA Studios
Founded in 2005 just outside Portland, Oregon, LAIKA has produced five films: Missing Link (2019), Kubo and the Two Strings (2016), The Boxtrolls (2014), ParaNorman (2012) and Coraline (2009).
201-500 employees
H1B Sponsorship
LAIKA Studios has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (1)
2023 (1)
2022 (10)
2021 (2)
2020 (1)
Funding
Current Stage
Growth StageLeadership Team
Jeff Stringer
Chief Technology Officer
Recent News
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