Quigley-Simpson · 20 hours ago
Media Planner, Strategy & Planning
Quigley-Simpson is a company focused on delivering innovative media solutions, and they are seeking a Media Planner to support clients by developing and managing digital media strategies. The role involves executing digital campaigns, overseeing budget management, and collaborating with internal teams to align media efforts with client goals.
AdvertisingConsultingInternetMarketingProfessional ServicesWeb DesignWeb Development
Responsibilities
Develop a strong understanding of clients’ businesses, objectives, and competitive landscapes
Support the Media Supervisor in developing media strategies, tactics, and channel recommendations
Build and maintain campaign materials, including buys, flowcharts, budgets, and reconciliations
Manage media flowcharts and the Prisma billing system to ensure accurate budgeting, pacing, and delivery
Participate in planning across digital, social, search, streaming audio/video, influencer, TV, radio, and OOH
Oversee and support Associate Media Planners, providing guidance and supporting their development
Use media research tools and performance data to inform audience targeting, geography, channel selection, and competitive analysis
Collaborate with internal activation and analytics teams to integrate strategies into holistic media plans
Source, evaluate, and recommend media opportunities and partnerships
Create and distribute mechanical specs and buy guidelines for creative and media partners
Qualification
Required
Bachelor's degree
Minimum 2 years of cross-channel digital media planning experience
Proficiency in the Microsoft Office suite of products and with various media planning/buying tools (e.g. MRI, Kantar, MediaOcean, etc.)
Previous exposure to the media planning process or media resources (such as DCM, Innovid, comScore, Prisma/Media Ocean, eTelmar (MRI), Media Tools, MediaOcean OX Commspoint, MOAT, IAS)
Ability to productively manage time and efficiently handle multiple tasks
Possess a strong work ethic with a high degree of self-motivation
Desire to excel in a fast-paced, dynamic, and collaborative agency environment
Preferred
Attention to detail essential and media-math knowledge preferred
Curious and eager to learn, actively staying ahead of changes in the advertising landscape, including AI-driven platforms, automation, and emerging media technologies
Company
Quigley-Simpson
Marketing solutions that are brand led and demand driven
Funding
Current Stage
Growth StageRecent News
2024-04-11
2024-04-11
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