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Reverse Logistics Group (RLG) · 1 day ago

Manager, Marketing

Iselin

Full-time

Hybrid

Mid, Senior Level

$80K/yr - $90K/yr

5+ years exp

Reverse Logistics Group (RLG) is an innovative technology service provider for global players in the materials management sector. The Marketing Manager will be responsible for RLG’s marketing initiatives across the US, Canada, and Latin America, focusing on content creation, budgeting, marketing metrics, lead generation, and overseeing a team of marketing specialists.

LogisticsProfessional ServicesSupply Chain Management

Responsibilities

Content campaigns and creation (copywriting): email marketing, news and blog posts, Linkedin, webinar/podcast scripts, web text guides and reports (with on-page knowledge of SEO/GEO/AEO)

Complex budgeting and tracking: work across teams and regions to ensure marketing spend stays on budget (across multiple lines of business and marketing channels)

Marketing metrics and data: Improve and develop marketing analytics, track progress toward existing KPIs and implement new ones, close data gaps, as well as support decision-making based on ROI-data and larger business goals

Lead generation: Drive inbound leads through exemplary thought leadership by developing high-value content and working with our teams to disseminate that content to target audiences (ICPs)

Creative marketing campaigns: Collaborate with sales to create impactful campaigns that support lead generation, with some ABM-style campaigns targeting key prospects

Oversee a growing team of marketing specialists (in Latin America and Canada) and work cross-functionally with shared resources team to ensure deliverables land on-time and on-quality

Present campaign strategies, regional updates, and marketing data internally and externally, fostering understanding and alignment across teams to meet the business’s shared goals

Work with Head of Marketing on cross-brand and corporate initiatives, including planning and strategy; develop marketing plans in coordination with all stakeholders to ensure alignment with business goals

Collaborate across RLG and Reconomy to implement improvements of all kinds for the RLG marketing team (technical, educational, HR-related, etc.)

Qualification

B2B marketingMarketing analyticsLeadership experienceWordPressMailChimpExcelAgilityCommunication skillsProblem-solvingTeam collaboration

Required

Minimum of 5-7 years marketing experience, with some leadership experience

Deep knowledge of B2B marketing best practices across channels (email, LinkedIn, web, and more)

Marketing and budgeting tools: Wordpress, MailChimp, LinkedIn, Elementor, Excel, Monday.com, etc., PowerPoint

Exceptional written and spoken communication skills; presentation design

Proactive problem-solving and decision-making for campaign design and execution

Agility, flexibility, and responsiveness: quick thinking ability to pivot fast

Potential for occasional travel (a few times a year to other offices or conferences)

Ability to lift and carry up to 25 lbs

Achievement-driven ethos: We're growing fast and you can too

A sense of humor: We're a high-energy team who prize collaboration, transparency, and building one another up with both constructive feedback and loads of high-fives

Benefits

Professional development and training programs are provided to support continuous learning and career growth.

Comprehensive employer-paid health and dental benefits are available from the date of hire.

A competitive 401(k) plan with employer matching contributions is offered to support your long-term financial goals.

Employees benefit from a dynamic and international working environment at RLG Americas.

Company

Reverse Logistics Group (RLG)

At Reverse Logistics Group (RLG), we support thousands of customers worldwide on their journeys to become active contributors to the circular economy, ensuring a better planet for future generations.

Founded in 2006

Dornach, Bayern, DEU

501-1000 employees