Apple · 1 day ago
Associate Event Manager, Product Launches
Cupertino, California, United States
Full-time
Onsite
Mid, Senior Level
$117K/yr - $177K/yr
5+ years expApple is looking for an Associate Event Manager, Product Launches to help execute Apple’s experiential strategy around new product introductions. The role involves contributing to the development, planning, and execution of end-to-end launch experiences, collaborating with cross-functional partners to deliver memorable and shareable experiences.
AppsArtificial Intelligence (AI)BroadcastingConsumer ElectronicsDigital EntertainmentMedia and EntertainmentMobile DevicesOperating SystemsTVWearables
Responsibilities
In this role, you’ll contribute to the development, planning, and execution of end-to-end launch experiences, which can include everything from launch films to live Keynote presentations, hands-on product experiences, creator spaces, press briefings, demos, and hospitality experiences. Each are carefully considered touch-points that deliver high visibility impact for new products, services and the broader Apple ecosystem
You’ll collaborate closely with cross-functional partners, including in PR, marketing, and design, to deliver experiences that are memorable, shareable, and true to Apple’s design standards and values. You have an audience-first mentality, and will be able to support strategic/creative development, manage logistics, and ensure every detail of the audience journey is considered and reflects our high standards
Contribute to entire project lifecycles: from early concepting and event vision; programming; milestone planning; budget management and financial oversight; development, logistics and operations; vendor management; physical execution and reporting
Act in both support and lead roles, scaling from the big picture to small details and ensuring smooth and seamless project management
Communicate clearly and facilitate cross unit collaboration amongst stakeholders, partners, and external resources
Ideate on event concepts that push the boundaries of experiential marketing, optimize physical experiences for digital amplification, and translate product storytelling into physical experiences that inspire, delight, and yield the desired output
Stay current and report on emerging cultural trends and formats in experiential marketing
Qualification
Required
5+ years of experience in event marketing, brand strategy or program management, preferably at a top tier experiential marketing agency
BA degree or equivalent professional experience
Keynote proficiency and presentation skills that drive decision making
Preferred
Blend of a creative and analytical problem solver, capable of handling both creative concepts and what it takes to operationalize and move concept to reality
Influential presenter with excellent written and verbal communication skills
Passion for building brands, product-first storytelling, world-class experiences, and all things culture
Project development and management experience, including strategic development and the creation of compelling presentations
Hyper-organized with an obsession for details, excellent time management skills, and the ability to be proactive in identifying potential problems and appropriate solutions
Comfortable navigating through ambiguity, while still tracking objectives and advancing deliverables
Approachable and resourceful, with the ability to develop trusting relationships and influence outcomes in Apple's best interest
Track record of being agile, reacting quickly to new information and seamlessly adapting project plans accordingly
Willing to travel on request up to 25% of the time
Benefits
Comprehensive medical and dental coverage
Retirement benefits
A range of discounted products and free services
Reimbursement for certain educational expenses — including tuition
Discretionary bonuses or commission payments
Relocation
Company
Apple
Apple is a technology company that designs, manufactures, and markets consumer electronics, personal computers, and software.
10001+ employees
H1B Sponsorship
Apple has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (6998)
2024 (3766)
2023 (3939)
2022 (4822)
2021 (4060)
2020 (3656)
Funding
Current Stage
Public CompanyTotal Funding
$5.67BKey Investors
Berkshire HathawayMicrosoftSequoia Capital
2025-05-05Post Ipo Debt· $4.5B
2025-01-16Post Ipo Debt· $0.31M
2021-04-30Post Ipo Equity
Leadership Team
Tim Cook
CEO
Craig Federighi
SVP, Software Engineering
Recent News
Venrock
2025-12-01
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Mac Daily News
2025-09-25
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