Markwins Beauty Brands · 2 weeks ago
Manager, Retail Marketing
City of Industry, CA
Full-time
Onsite
Mid Level
$90K/yr - $110K/yrMarkwins Beauty Brands is a growing cosmetic company with an entrepreneurial spirit. The Manager, Retail Marketing will lead marketing and retail service activities, ensuring a consistent brand message and optimizing customer experience with key retailers.
BeautyCosmetics
Responsibilities
Work with the AVP, Brand Marketing to lead the brand in a global cross-functional team tasked with driving aggressive growth in the beauty & color cosmetics verticals
Develop, implement, and measure strategic brand plans to maximize revenue by building long-term partnerships and optimize the customer experience with key retailers
Analyze competitive landscape and promotional strategy to assess brand performance, capture best practices and suggest recommendations for on-going improvement
Develop and execute 360-degree consumer-facing marketing plans inclusive of digital & social media advertising, promotional offers, coupons and breakthrough in-store presence
Brief Product Development on new product ideas, sampling, and collateral required to meet consumer demand, retailers’ needs, and to elevate brand performance
Brief the Visual Marketing and Creative teams in the development of in-store, advertising, and digital merchandising and promotional materials, considering all touchpoints in the consumer’s journey
Manage marketing calendar and cross-functional development and implementation of business/brand strategies for product introductions, promotions, pricing, communications, forecasting, and inventory management of brand portfolio
Liaison with International Team as needed
Perform other assigned projects and functions as directed by management
Qualification
Required
Excellent communication skills
Strong organizational skills
Multi-tasking abilities
Problem-solving skills
Ability to function within deadlines
Ability to work independently and collaboratively as part of a team
Company
Markwins Beauty Brands
Markwins Beauty Brands has been setting itself apart from other brands in the cosmetics industry.
Founded in 1984
1001-5000 employees
Funding
Current Stage
Late StageRecent News
Global Cosmetics News
2025-11-26
2025-07-30
2025-02-18
Company data provided by crunchbase