Gentiva · 1 week ago
AVP of Business Development - Hospice
Columbus, OH
Full-time
Onsite
Lead/Staff, Director/Executive
5+ years expGentiva is seeking an experienced Area Vice President of Business Development to lead and inspire high-performing sales teams. The role involves driving new market growth and strengthening referral networks across multiple territories while ensuring compliance with industry regulations.
BiotechnologyHealth Care
Responsibilities
Direct and coordinate sales operations across assigned territories, including pipeline development, referral relationships, and performance outcomes
Build, coach, and mentor regional sales teams to achieve and exceed growth goals for admissions, census, and revenue
Lead the design and execution of market-specific sales strategies, leveraging data and industry trends to identify new growth opportunities
Foster and maintain referral relationships with physicians, hospitals, skilled nursing facilities (SNFs), assisted living communities (ALFs), and other healthcare organizations
Support recruitment, onboarding, and ongoing training of business development staff, ensuring they are equipped with effective sales techniques
Collaborate with clinical and operational leaders to align sales strategies with patient care goals and operational capacity
Monitor and report on team KPIs, sales funnel health, market share, and territory performance metrics
Represent the organization at community, industry, and networking events to elevate brand visibility and credibility
Ensure compliance with company policies, industry regulations, and ethical standards in all sales and marketing activities
Qualification
Required
Bachelor's degree required (Business, Marketing, or Healthcare preferred)
Valid driver's license and automobile liability insurance required
5+ years of direct sales experience in the healthcare industry, including home health or hospice
2–4 years of sales management experience in a multi-site or multi-territory environment
Proven track record of meeting or exceeding admissions and census targets in a healthcare sales role
Experience working in a metrics-driven sales environment with CRM, EMR, and data tracking tools
Strategic thinker with hands-on execution ability
Effective team leader with strong coaching and development skills
Excellent verbal and written communication
Financial acumen with experience in budgeting and P&L review
Tech-savvy: Intermediate Excel, basic PowerPoint, CRM platforms
Highly organized with exceptional time and territory management
Preferred
HomeCare HomeBase experience preferred
Benefits
Competitive Pay
401(k) with Company Match
Career Advancement Opportunities
National & Local Recognition Programs
Teammate Assistance Fund
Medical, Dental, Vision Insurance
Mileage Reimbursement or Fleet Vehicle Program
Generous Paid Time Off + 7 Paid Holidays
Wellness Programs (Telemedicine, Diabetes Management, Joint & Spine Concierge Care)
Education Support & Tuition Assistance (ASN to BSN, BSN to MSN)
Free Continuing Education Units (CEUs)
Company-paid Life & Long-Term Disability Insurance
Voluntary Benefits (Pet, Critical Illness, Accident, LTC)
Company
Gentiva
At Gentiva, it is our privilege to offer compassionate care that’s close to home – and close to the heart.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
unknown2014-10-09Acquired
2000-02-18IPO
Leadership Team
Nick Stengle
EVP & Chief Operating Officer, Gentiva (formerly Kindred at Home)
Dean Johnson, NACD.DC
Chief Commercial Officer, Executive Vice President of Sales and Marketing
Recent News
Home Health Care News
2025-04-15
Home Health Care News
2024-04-28
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