Tangle Teezer Ltd · 2 weeks ago
Senior Trade Marketing Manager
NYC Metro Area
Full-time
Hybrid
Senior Level
$120K/yr - $120K/yr
5+ years expTangle Teezer is a global brand dedicated to creating innovative hair tools for healthier-looking hair. The Senior Trade Marketing Manager will drive brand growth in North America by executing omnichannel trade marketing strategies and collaborating with internal teams and retailers to enhance brand visibility and sales performance.
BeautyE-CommerceOnline PortalsRetail
Responsibilities
Support in the development of strategy and lead execution of 360° brick & mortar and dot com trade marketing plans, including timely execution of new product launches, delivering best in class in-store POS materials, merchandising, digital shelf and e-commerce activities
Partner with global brand team to develop locally impactful initiatives that align with global brand campaign goals and messaging while
Manage and mentor a Trade Marketing Coordinator who will assist in supporting day-to-day execution, project management, and cross-functional workstreams
Collaborate with the internal sales team and key retailers to support retailer needs and ensure successful end-to-end execution to meet key priorities and sales targets
Lead creative direction for traditional & digital marketing collateral for NA specific retail & consumer marketing programs. This includes visual merchandising, PDP content, secondary retail displays, digital retail enhancements, and all other retailer-specific marketing collateral, ensuring consistency and excellence across channels
Collaborate with Digital Marketing Manager to brief, align, and bring to life effective and impactful ad creative for retail platforms and paid social campaigns
Analyze market data to identify specific consumer, channel, and retailer needs, building appropriate launch plans & go-to-market strategies that suit these needs
Develop strong relationships with retailers and external agencies to ensure successful content & activation execution
Partner with internal sales and marketing teams to create post-activation recaps for key retail accounts
Own trade marketing calendar and monthly trade marketing updates to share with key stakeholders
Clear management of KPI tracking for all key accounts
Qualification
Required
5+ years of beauty brand consumer/retail marketing experience and knowledge of key industry trends
People management experience
Strong experience in retail marketing in store, retailer relationships and Paid Social and Digital Advertising (Amazon preferred)
Exceptional multi-tasking and prioritization skills required
Strong analytical skills with the ability to turn data and insights into actionable plans
Excellent written and verbal communication and strong presentation skills
Proficiency in Excel and PowerPoint required
A proactive, self-motivated and collaborative team player with the ability to work cross-functionally
Preferred
Experience in working on content syndication platform strongly preferred but not required
Benefits
Performance-related bonus of 10% based on annual salary
27 days Paid Time Off
2 volunteering days per year
10 days working from any location of your choice
Flexible public holidays—choose the standard public holidays or swap them for dates that are more meaningful to you
Enhanced family policies
Supportive Period & Menopause Policies
401(k) scheme
Medical, Dental, Vision, and Life Insurance.
Office perks incl. free breakfasts, snacks, and Happy Hour.
Meeting-free Fridays with an early 4:00 pm finish to kickstart your weekend!
Company
Tangle Teezer Ltd
Tangle Teezer aren’t just a hairbrush brand, they’re a revolution in your haircare routine.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
Mayfair Equity Partners
2024-12-11Acquired
2021-08-03Private Equity
Recent News
2025-05-17
2025-04-28
Company data provided by crunchbase