Lindenwood University · 3 days ago
Data Analyst
Lindenwood University is seeking a Data Analyst who will serve as a strategic partner in driving student recruitment, engagement, and retention through data-informed decision-making. This role involves analyzing enrollment trends and collaborating with various departments to provide actionable insights that support institutional growth.
AlumniEducationHigher EducationUniversities
Responsibilities
Works with stakeholders to identify information needs and develop reports and/or dashboards
Partners with IT, Enrollment, Marketing, and Student Financial Services to oversee data migration and system integration as part of the new CRM implementation, ensuring accuracy, continuity, and minimal disruption
Identifies gaps in data availability and work with IT team to implement solutions to close the gaps
Identifies technology solutions that support business strategies and organizational goals
Collaborates with IT support to resolve user issues and meet user needs on reports and dashboards
Identifies methodologies to enhance data retention practices
Leads data cleanup initiatives, including duplicate resolution, standardized naming conventions, and process documentation to support CRM optimization
Works with data governance, management, department heads, and operations teams to develop internal quality standards, metrics, and reports that align with overall company objectives, business needs, and client satisfaction
Documents and shares with other departments key decisions, processes, and issues related to business systems and reporting
Identifies methodologies to enhance data retention practices
Develops and enforces data governance policies to ensure accuracy, consistency, and reliability of enrollment and marketing data
Leads data cleanup initiatives, including duplicate resolution, standardized naming conventions, and process documentation to support CRM optimization
Assists Marketing with completing a review of next month's lead and enrollment goals based on current data from the data warehouse
Works with the vendor to populate data between marketing and the vendor for review before next month's lead purchase
Assists Marketing with any new data pull for review
Generates the results into the data warehouse for goals on the dashboards
Creates and maintains a tool for enrollment goals based on start dates for each program
Reviews and updates the table for the goals for each start cycle
Monitors changes to start data and update data based on new data
Supports the mission of the university and serves as an ambassador of the Q2 culture of service excellence
Designs, implements, and maintains automated and integrated methodologies for efficient analysis and reporting
Works closely with Enrollment and Marketing leadership to build dashboards that reflect real-time CRM data, ensuring transparency in lead management, student pipeline health, and ROI on marketing spend
Improves reporting processes whenever possible by implementing leading practices
Works with leadership and other stakeholders to produce and validate workflow reporting (either ad-hoc or visualizations) for the organization
Assists in data preparation for regulatory reporting, as needed
Reviews reports for accuracy and identify necessary changes resulting from organizational changes, system updates, etc
Serves as a resource to report to users and stakeholders in answering questions and resolving issues related to workflow
Improves user adoption and promote data definitions
Recommends and implements changes that can create efficiencies and streamline processes
Designs, implements, and maintains special ad hoc request reports to support the requesting department
Provides training and documentation for staff across departments to ensure data integrity and consistent usage of CRM fields, reports, and processes
Improves business reporting for each department
Works with the Leadership from each department to help maintain a clear understanding of performance
Supports with additional ad hoc requests for data
Qualification
Required
Bachelor's Degree or equivalent work experience
Experience leading or supporting CRM transitions in higher education (e.g., Slate, Salesforce, Anthology, or equivalent)
Demonstrated expertise in data governance and large-scale data cleanup projects
3 years of experience in data management, business analysis, or similar field
Experience with data visualization tools (Tableau, Power BI)
Proficient in database languages
Strong ability to analyze user requirements and create backend BI solutions
Understanding of data governance frameworks and best practices for enrollment and marketing systems
Ability to design and implement data validation, auditing, and correction procedures
Collaborative mindset with strong communication skills to bridge technical CRM processes with admissions, marketing, and student services needs
Exceptional interpersonal skills and relationship building skills to work effectively with internal and external stakeholders
Knowledge of and ability to understand and resolve data inconsistencies or variances
Excellent writing skills for documenting user requirements
Ability to communicate complex information in a meaningful way
Ability to interact with managers to raise issues, discuss changes and provide information
Ability to work on multiple projects simultaneously in a collaborative environment
Ability to prioritize and quickly resolve issues
Benefits
Upon hire, employer-paid tuition benefits for bachelor’s (employee, spouse, and dependent) and master’s degree programs (employee and spouse only).
Tuition discounts for doctoral programs (employee only).
Comprehensive benefits plan: medical, dental, vision, life insurance, disability insurance, and retirement options.
Paid holidays: MLK Jr. day, Good Friday, Memorial Day, Juneteenth, Independence Day, Labor Day, Thanksgiving break (Wednesday – Friday), and winter break (Dec. 23 – Jan. 1).
Free lunch Fridays: LU employees are eligible for a free meal on Fridays at the Evans Commons Dining Hall or Spellman Dining Hall; Chick-fil-A and Qdoba included.
Professional development opportunities through the Lindenwood Learning Academy.
Company
Lindenwood University
Lindenwood University is a school in Saint Charles.
H1B Sponsorship
Lindenwood University has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
2024 (1)
2023 (1)
2021 (1)
Funding
Current Stage
Late StageTotal Funding
unknownKey Investors
Missouri Technology Corporation
2022-03-22Grant
Leadership Team
Recent News
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2025-11-07
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2025-04-14
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