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Inspira Education · 2 days ago

Senior Copywriter

New York, NY

Full-time

Hybrid

Senior Level

5+ years exp

Inspira Education Group is one of the fastest-growing edtech startups in the US, aiming to democratize access to high-quality coaching for students worldwide. They are seeking a Senior Copywriter to develop and maintain a distinctive brand voice across various marketing channels, collaborating with multiple teams to create impactful messaging that drives user engagement and action.

EducationHigher EducationOffice Administration

Responsibilities

Write high-impact copy across digital ads, landing pages, email campaigns, social content, and other channels

Craft compelling product positioning and messaging frameworks to communicate with parents and students considering our services

Develop scripts for video content including ads, explainers, and user stories

Collaborate closely with designers to create unified visual-verbal storytelling

Shape our tone of voice and ensure consistency across all channels and touchpoints

Translate brand and growth goals into clear, effective messaging strategies

Create copy for lifecycle marketing with a goal of driving more free consultation sign-ups for our sales team

Propose bold creative ideas that reflect culture

Use creative testing, audience insights, and performance data to refine and optimize messaging

Contribute to a growing brand team that values experimentation, empathy, and storytelling

Qualification

CopywritingBrand messagingStorytellingDigital marketingCollaborationSelf-directionCreativityAdaptability

Required

5+ years of experience in copywriting roles across brand, digital, or marketing environments

A killer portfolio that demonstrates conceptual strength, writing craft, and range across formats and tones

Strong experience writing for product marketing, paid media, video, and storytelling campaigns

Exceptional collaboration skills—you're comfortable giving and receiving feedback, working across teams, and owning your voice in the room

Comfort with ambiguity. You're always learning and growing and can help bring clarity to a fast-moving problem space with more questions than answers

Ability to balance creative flair with conversion-focused clarity

Self-direction and a proactive mindset in fast-paced, evolving environments

Benefits

100% coverage of health, vision, and dental benefits

Flexible Paid-time Off

Learning and Development Budget

Retirement Savings Plans - 401k with matching

Diversity and inclusion programs that promote employee resource groups like OWN (Outreach Women's Network), AAPI, Rainbow (LGBTQIA+), Gender+, LatinX, Black Excellence, Disability Community, and Veterans