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iQor · 3 days ago

Director of CRM Architecture & Data Hygiene

Nashville Metro

Full-time

Hybrid

Lead/Staff, Director/Executive

5+ years exp

iQor is a company that helps good businesses grow into great companies by combining digital marketing expertise with high-performance sales execution. They are seeking a Senior Manager of CRM & Data Hygiene to oversee the configuration, optimization, and governance of CRM systems, ensuring accurate and reliable customer data across the organization.

Customer ServiceLogisticsOutsourcingSupply Chain Management

H1B Sponsor Likely

Hiring Manager

Jerry Surratt

Responsibilities

Own and optimize HubSpot as the primary internal CRM, including pipeline design, workflows, automations, sequences, and user permissions

Conduct CRM implementations and cleanup initiatives for clients across tools like Salesforce, HubSpot, Zoho, Monday, and Freshworks

Maintain CRM documentation, governance rules, and audit processes to ensure consistent adoption and compliance

Establish and maintain rigorous data hygiene standards across all GTM systems

Create automated processes for deduplication, normalization, enrichment, and suppression of low-quality or risky data

Partner with Sales and Marketing leaders to ensure accurate ICP tagging, segmentation, and funnel reporting

Oversee integrations between CRMs and our centralized data lake (Snowflake) and other operational systems (Maxio, Apollo, Aircall, Freshworks, etc.)

Ensure data flows accurately, consistently, and with proper schemas to support centralized reporting (Looker, PowerBI, etc.)

Work with Data Engineering to design data sync standards, entity relationships, ETL logic, and reconciliation practices

Serve as the internal SME on CRM best practices for Sales, Operations, CS, and onboarding teams

Support new business implementation teams on client CRM setups and lead-source integrations

Collaborate with our reporting team to define KPIs, funnel metrics, and data structures required for scalable dashboards

Lead CRM cleanup, migration, and consolidation initiatives across new acquisitions and business lines

Mentor analysts and CRM specialists within the RevOps organization

Drive roadmap planning for future CRM enhancements and RevOps tooling improvements

Qualification

HubSpotCRM architectureData governanceETL toolsSalesforceData hygieneSnowflakeCommunication skillsCross-functional collaborationMentoring

Required

5–8+ years of CRM administration experience (HubSpot required)

Strong background in database concepts, data governance frameworks, and data hygiene processes

Hands-on experience with ETL tools and modern data warehousing

Familiarity with marketing automation, lead scoring, segmentation, and lifecycle automation

Experience architecting CRM workflows for sales cycles with high lead volume

Ability to translate business requirements into scalable CRM and data solutions

Strong communication skills with the ability to influence cross-functionally

Preferred

Salesforce or other CRM expertise strongly preferred

Snowflake preferred; BigQuery acceptable

Consulting or multi-CRM experience is a major plus

Bonus: familiarity with RevOps tools such as Maxio, Apollo.io, Aircall, Freshworks, Clay, and enrichment tools

Benefits

9 paid company holidays

Competitive PTO package

Medical, dental, and vision benefits

401(k)

Learning, development, and career growth opportunities

Company

iQor

Glassdoor3.5

iQor provides customer interactions, product support services, data and analytics, and iQor LinQ solutions for enterprises.

Founded in 1998

St. Petersburg, Florida, USA

10001+ employees

http://www.iqor.com

H1B Sponsorship

iQor has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2023 (6)

2021 (1)

2020 (4)