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Fit2Run-The Runner's Superstore · 1 day ago

Marketing Manager

Bradenton, FL

Full-time

Onsite

Mid Level

Fit2Run-The Runner's Superstore is seeking a Marketing Manager to coordinate and execute integrated marketing initiatives. The role is responsible for ensuring brand consistency across various channels and managing marketing campaigns effectively.

E-CommerceSalesShippingSporting Goods

Responsibilities

Ensure all marketing efforts adhere to established brand guidelines and consistently communicate Fit2Run’s unique value proposition

Develop and maintain a strong, cohesive brand identity across all consumer touchpoints

Act as a brand steward, safeguarding consistency and quality across campaigns, channels, and assets

In collaboration with senior leadership, assist in the development and execution of marketing campaigns across digital, print, and retail channels

Manage campaign timelines, milestones, and launch readiness, proactively identifying and resolving roadblocks

Oversee content strategy and execution across organic and paid social, email, SMS, video, and animation

Coordinate and facilitate marketing goals across multiple internal teams, ensuring alignment and clear communication

Build strong, ongoing working relationships across departments to educate stakeholders on campaign objectives, timing, and status

Work cross-functionally with creative, e-commerce, retail, and external partners to develop compelling creative assets, ad copy, and landing page experiences aligned with the campaign calendar

Provide direction and oversight for executional marketing workflows, ensuring clarity of ownership and accountability

Review and approve content and campaigns to ensure quality, accuracy, and brand alignment

Monitor campaign performance and execution effectiveness, sharing insights and recommendations for improvement

Support reporting efforts to evaluate campaign success against business and brand objectives

Qualification

Integrated marketing initiativesBrand identity managementCampaign managementContent strategyStakeholder communicationPerformance monitoringCross-functional collaboration

Required

On Site in Bradenton - Not Remote

NO AGENCIES

LOCAL CANDIDATES ONLY

Responsible for coordinating and executing integrated marketing initiatives across digital, print, and in-store channels

Ensure all marketing efforts adhere to established brand guidelines and consistently communicate Fit2Run's unique value proposition