Figma · 2 days ago
Web Content Strategist
United States
Full-time
Remote
Mid, Senior Level
$102K/yr - $215K/yrFigma is a company on a mission to make design accessible to all. They are seeking a Web Content Strategist to develop content strategies for their web properties, ensuring an exceptional user experience while meeting business goals.
CollaborationDeveloper ToolsProduct DesignSoftwareWeb Apps
Responsibilities
Develop content strategies across our web properties (figma.com, config.figma.com, and other microsites) that deliver an exceptional web experience while supporting our business goals
Deeply understand Figma’s business and brand while equally understanding customer needs for exploration, learning, engagement, and community—bringing that context and expertise to web projects
Create user journeys that inform and influence product launch plans and tactics
Work across the business to define the vision and strategic objectives for the website, leveraging insights, stakeholder interviews, customer needs, and data insights
Understand and share accountability with the Web Experience team for figma.com’s performance and business impact
Advocate for a website experience that is intuitive, efficient, and easy to navigate
Motivate and inspire cross-functional teams to think outside of traditional B2B web optimization frameworks—creating and experimenting with novel approaches across web
Qualification
Required
A portfolio that showcases strong web content strategy across complex websites
Experience collaborating with writers, SEOs, marketers, developers, and designers
A strong sense of web best practices as well as web trends
Ability to think strategically and translate ideas into strong, compelling user journeys
Comfortable leading creative projects or working autonomously when needed
Experience crafting web strategies for multiple audiences
Preferred
Experience with using Figma
Interest in researching and experimenting with new web technologies
Experience with multi-product brands
Familiarity with CMSs such as Sanity, Contentful, or similar
Benefits
Health, dental & vision
Retirement with company contribution
Parental leave & reproductive or family planning support
Mental health & wellness benefits
Generous PTO
Company recharge days
A learning & development stipend
A work from home stipend
Cell phone reimbursement
Sales incentive pay for most sales roles
An annual bonus plan for eligible non-sales roles
Company
Figma
Figma is a collaborative design tool that enables teams to create, prototype, and test digital products on one platform.
Founded in 2012
1001-5000 employees
H1B Sponsorship
Figma has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (47)
2024 (27)
2023 (32)
2022 (35)
2021 (16)
2020 (6)
Funding
Current Stage
Public CompanyTotal Funding
$1.45BKey Investors
Durable Capital PartnersAndreessen HorowitzSequoia Capital
2025-12-08Post Ipo Equity
2025-07-31IPO
2024-07-17Secondary Market· $700M
Leadership Team
Dylan Field
CEO & Co-founder
Evan Wallace
Co-Founder
Recent News
2026-01-08
Crunchbase News
2026-01-06
Company data provided by crunchbase