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Juno Search Partners · 1 day ago

Digital Marketing Director

United States

Full-time

Remote

Director/Executive

Juno Search Partners is a privately held, mid-sized manufacturer in the dental equipment industry. They are seeking a strategic executive digital marketing leader to drive product strategy and brand execution while integrating data-driven decision-making and MarTech solutions.

ConsultingMarketing

Comp. & Benefits

Hiring Manager

Kristin (Nalls) Lotka

Responsibilities

Lead product strategy and lifecycle management across a multi-line dental equipment portfolio

Conduct competitive analysis and define market positioning

Guide pricing strategy aligned with customer value and growth

Oversee VOC initiatives and new product development roadmaps

Collaborate with R&D, Sales, and Strategy to drive innovation

Oversee brand execution and storytelling across all channels

Lead digital and visual communications, including social media

Support dealer and distributor network with tailored go-to-market plans

Drive engagement through targeted campaigns and creative initiatives

Implement MarTech solutions to improve campaign performance and ROI

Apply AI-driven analytics to optimize workflows and identify efficiencies

Introduce AI-enabled tools to enhance marketing efficiency and decision-making

Leverage predictive analytics and automation for campaign optimization

Utilize data-driven decision mapping and advanced MarTech platforms

Integrate emerging technologies to scale and innovate marketing strategies

Direct Reports: 7

Collaborate closely with Sales, Operations, R&D, and Executive Leadership

Qualification

Digital Marketing LeadershipDental Industry ExpertiseMarTech PlatformsAI IntegrationData-Driven StrategiesUpstream StrategyDownstream ExecutionCross-Functional CollaborationLeadership SkillsStrategic Thinking