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GumGum · 1 day ago

Senior Account Manager

Santa Monica, CA

Full-time

Hybrid

Mid, Senior Level

$83K/yr - $102K/yr

3+ years exp

GumGum is a contextual-first digital advertising platform that focuses on delivering engaging ads without personal data. The Senior Account Manager plays a vital role in the Customer Success department, partnering with Sales to manage advertising campaigns and build relationships with clients, ensuring campaign performance exceeds expectations.

AnalyticsArtificial Intelligence (AI)Big DataComputer VisionDigital MediaMachine LearningNatural Language Processing

Growth Opportunities

Responsibilities

Take ownership of GumGum’s renewal business

Lead the charge in supporting GumGum’s renewal business by providing GumGum clients with an industry leading end-to-end experience

Build strategic and long-lasting relationships with GumGum’s key clients

Attend in person meetings and entertain clients as deemed necessary

Present campaign performance and updates to client or sales team and communicate optimizations to achieve goals

Discover incremental opportunities for growth among existing campaigns

Support Sales in managing and executing strategic sales opportunities

Understand the client pipeline and strategically use current campaign success to help secure revenue on future initiatives

Spend ample time researching client campaigns and programs they are running outside of GumGum. Strategize how GumGum could be a potential fit and put together a plan to potentially be presented to the client proactively

For key strategic accounts, take ownership of the QBR process and pull together key information that can be presented directly to clients

Work with AdOps to properly implement and manage sold advertising campaigns

Meet regularly with stakeholders to make sure campaign details are organized, up-to-date and turnaround times are being adhered to

Take ownership of pod meetings, set the agenda and have goals in place so the team understands what should be accomplished during that time

Make sure there is alignment on client success metrics across the rest of the operations department

Review campaign performance daily to ensure performance is trending to achieve KPIs. Meet with Ad Ops to suggest campaign optimizations

Provide feedback to the company on how to best service clients' needs

Work with the Manager of Account Management and Lead AM to help mentor new team members. This will include training assistance, a daily check in and being a general 'go-to' point of contact

In collaboration with other Senior Account Managers, own the Account Management Team’s continued education program

Qualification

Digital media experienceAdvertising metrics expertiseClient relationship managementPowerPoint proficiencyExcel proficiencyWord proficiencyAdvertising toolsStakeholder managementManage pressureAttention to detailCommunication skills