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Spring Health · 2 days ago

Senior Lifecycle Marketing Manager, Provider Marketing

United States

Full-time

Remote

Senior Level

$126K/yr - $157K/yr

6+ years exp

Spring Health is on a mission to revolutionize mental healthcare by removing barriers to access. They are seeking an analytical marketer to oversee the strategy and execution of lifecycle marketing campaigns aimed at improving provider engagement and satisfaction.

Artificial Intelligence (AI)Health CareMental HealthmHealthWellness

Responsibilities

Own and optimize end-to-end lifecycle marketing strategies to improve provider engagement and satisfaction

Design and launch multi-channel campaigns tailored to key moments across the provider journey

Partner closely with cross-functional teams including Clinical Operations, Product, and Data to ensure message alignment and a seamless experience

Use performance data and experimentation to inform continuous improvements in messaging and delivery

Build scalable segmentation and journey strategies that reflect provider behaviors, specialties, and needs

Qualification

Lifecycle marketingMulti-channel engagementSegmentation strategiesMarketing automationAnalytics platformsPassion for healthcareCollaborationCommunication skills

Required

6+ years of experience in lifecycle, or retention marketing, ideally in healthcare or a marketplace environment

Proven success leading multi-channel engagement programs from strategy through execution

Experience with segmentation, personalization, and testing strategies

Proficient in marketing automation and analytics platforms (e.g., Iterable)

Strong collaborator with excellent communication skills

A passion for improving healthcare outcomes and the provider experience

Benefits

Health, Dental, Vision benefits start on your first day at Spring. You and your dependents also receive access to One Medical accounts HSA and FSA plans are also available, with Spring contributing up to $1K for HSAs, depending on your plan type.

Employer sponsored 401(k) match of up to 2% for retirement planning

A yearly allotment of no cost visits to the Spring Health network of therapists, coaches, and medication management providers for you and your dependents.

We offer competitive paid time off policies including vacation, sick leave and company holidays.

At 6 months tenure with Spring, we offer parental leave of 18 weeks for birthing parents and 16 weeks for non-birthing parents.

Access to Noom, a weight management program—based in psychology, that’s tailored to your unique needs and goals.

Access to fertility care support through Carrot, in addition to $4,000 reimbursement for related fertility expenses.

Access to Wellhub, which connects employees to the best options for fitness, mindfulness, nutrition, and sleep in one subscription

Access to BrightHorizons, which provides sponsored child care, back-up care, and elder care

Up to $1,000 Professional Development Reimbursement a year.

$200 per year donation matching to support your favorite causes.