Apply on Employer Site

DataLab USA · 2 days ago

Marketing Campaign Analyst

Germantown, MD

Full-time

Onsite

Entry, Mid Level

$75K/yr - $90K/yr

2+ years exp

DataLab USA is seeking a Marketing Campaign Analyst to act as a liaison between clients and internal teams. This role focuses on coordinating database marketing programs and providing essential support to clients, requiring strong communication and problem-solving skills.

AdvertisingMarketing

Growth Opportunities

No H1B

Responsibilities

Act as primary point of contact between clients and DataLab’s programming and analytics teams

Responsible for daily client communication via telephone, email, and online presentation tools

Respond in a timely manner to a wide variety of client inquiries

Coordinate and lead internal and external client team meetings, as well as occasional onsite meetings

Professionally and diplomatically resolve difficult issues regarding client concerns and other matters as necessary

Manage account resources by setting appropriate expectations and delivery timelines

Identify client priorities and maintain the client’s task list

Act as the internal subject matter expert for the client’s business processes, business data, and marketing campaign business rules

Be able to QC, understand, and interpret the client’s marketing campaign results

Define quality checkpoints for final deliverables. Review and QC final reports and work products prior to client delivery

Review business requirements with DataLab’s programming and analytics teams and explain client deliverables as needed. Set prioritization and timelines

Act as primary owner of all written documentation delivered to the client, including project and campaign requirements, direct marketing results reports, and presentations

Support client billing and usage reporting

Qualification

Business AnalyticsMarketing AnalyticsSQLCustomer ServiceDirect MarketingCommunication SkillsProblem SolvingDocumentation SkillsInterpersonal SkillsTeamwork

Required

Bachelors degree in Business Analytics, Marketing Analytics, or similar field

2-4 years prior customer service experience in a technology setting

Outstanding communication, client management, follow-through, problem resolution, and interpersonal skills

Flexibility to adjust priorities and manage time wisely in a fast-paced environment

Strong aptitude for technology as well as an understanding/interest in direct marketing practices

Outstanding documentation and organization skills

Excellent problem-solving skills, a highly developed sense of curiosity, and a passion for learning

Ability to communicate in a clear, concise, and understandable manner via email, phone, and in person

Ability to lead requirement discovery sessions with client, understand and document client business process flows, and provide advice and instruction to clients/users

Demonstrated ability to work in a team environment