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altafiber · 2 days ago

Digital Marketing Manager II

Cincinnati, OH

Full-time

Hybrid

Mid Level

3+ years exp

altafiber is seeking a Digital Marketing Manager II who will be responsible for creating marketing content that engages the audience and drives product sales. The role focuses on executing content strategies, managing digital channels, and enhancing customer experience through effective content development.

Business DevelopmentConsultingData StorageInformation TechnologyIT InfrastructureUnified Communications

Responsibilities

Content strategy - execution Work with Manager to develop and execute content strategy for the company Create, implement and analyze content on altafiber Digital Marketing Mgr II 's digital channels to increase awareness of the company brand and support company initiatives Promoting content to the various channels at our disposal, including our blogs and website Create engaging copy, images, and video content Develop optimal posting schedule Identify content topics that are of interest to our audience and maintain a content calendar that maps out all of the content to be published in the future Work with internal stakeholders to develop content plans Stay up-to-date with changes in all digital platforms to ensure maximum effectiveness

Content development 10% Website production: Assist with content updates in order to enhance and improve the overall customer experience

Other functions Manage and report on status of KPI's for assigned programs and tactics

Qualification

Content strategyCopywritingContent Management System (CMS)Search Engine Optimization (SEO)Google AnalyticsHTML/CSSAdobe Creative SuiteMicrosoft OfficeProject managementVerbal communicationWritten communication

Required

3 to 5 years of experience

Minimum 1 years of marketing, campaign, and content experience in a corporate setting

Ability to deliver high-quality content paying attention to detail while also staying on top of the content calendar

Strong verbal and written communication skills

Project management skills are a must

Understanding how to manage the priorities of multiple stakeholders in a complex environment and focus on the delivery of results in the form of engagement, leads, and sales

Experience creating content in similar settings is a plus

Strong verbal and written communications skills

Ability to quickly grasp complex technical concepts and make them easily understandable in text and graphics

Four years of College resulting in a Bachelor's Degree or equivalent

Must be an action-oriented person who is willing to test completely new approaches, learn from failures and continue to improve

Must have: Experience copywriting, creative content development - editing experience

Must have: Proofreading brand and customer-facing content

Preferred

Must have: Experience managing a Content Management System (CMS) i.e (Kentico/Adobe/CMS Wordpress)

Experience with HTML/CSS

Experience with Search Engine Optimization (SEO) techniques

Experience with Adobe creative suite (Illustrator, Acrobat, Photoshop, etc.)

Experience with Google Analytics

Experience with a marketing automation platform such as Hubspot

Strong working knowledge of Microsoft Office (Word, PPT, Excel, etc.)

Ability to provide a sample of work which showcases a variety of creative - writing experience within print and digital platforms

Company

altafiber

Glassdoor3.7

altafiber provides a complete spectrum of technology solutions ranging from infrastructure, applications, to consulting services. It is a sub-organization of altafiber.

Founded in 1994

Cincinnati, Ohio, USA

1001-5000 employees