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United Nations Foundation · 1 day ago

Senior Associate, Communications and Digital Marketing, UNA-USA

Washington, DC

Full-time

Hybrid

Mid, Senior Level

$61K/yr - $76K/yr

3+ years exp

The United Nations Foundation is a strategic partner of the United Nations, working to drive progress and tackle problems through innovative ideas. The Senior Associate, Communications and Digital Marketing will support the UNA-USA’s strategic communications plan, focusing on membership engagement, digital marketing, and brand development.

CharityChild CareNon Profit

Responsibilities

Assist in the development and implementation of a strategic communications and content strategy that supports UNA-USA’s growth objectives, advances UNA-USA’s advocacy and public policy objectives, increases the visibility of UNA-USA’s brand, and aligns with the UN Foundation’s general brand principles

Execute and support UNA-USA communications activities by ensuring consistent application of UNA-USA’s visual identity, tone, and messaging across communications products and platforms

Assist in the development of public communication strategy and logistics for marquee events and programs (e.g. Global Engagement Summit, UNA-USA Leadership Summit, UN Day) to conceptualize themes and branding, manage digital recruitment, create promotional assets, design social media engagement strategies, plan content generation tactics for the event, and send event-related communications

Work with other UNA-USA and Better World Campaign staff to write and edit all communications content, including publications, emails, blog posts, and advocacy petitions and prompts

Monitor and track engagement on UNA Forum, UNA-USA’s community on Slack, including member onboarding, content development and sharing, and execution of engagement activities

Support the New Member Experience email series for each membership type and category in order to increase member engagement and foster a sense of loyalty to the movement

Coordinate content curation and contribute original written content as needed for recurring publications, including UNA-USA Today, PASSPORT, Chapter Leader Update, etc

Support implementation of UNA-USA’s email marketing strategy by drafting and coding emails, managing targeted distribution groups, editing content to optimize digital engagement, developing landing pages or advocacy petitions, and preparing performance metrics and reports with oversight from the Managing Director

Support website content development and maintenance for UNA-USA, including assisting with conceptualization, writing, editing, and design, and coordinating updates in collaboration with the Managing Director, Executive Director, Better World Campaign, and UN Foundation staff

Work closely with Grassroots Advocacy Manager, UNA-USA and with the Better World Campaign communications team to increase digital advocacy actions across all platforms and identify key moments for digital activations

Create and coordinate social media content for all platforms, including Facebook, Twitter, Instagram, LinkedIn, YouTube, and others as appropriate; track social media analytics and make data-driven decisions with oversight and direction from Managing Director

Serve as the primary staff liaison for the UNA-USA Global Goals Ambassadors program, supporting monthly workshops focused on communications tools and platforms and coordinating engagement across volunteer cohorts serving as a UNA-USA communications corps

Support internal and cross-program communications coordination by assisting the Managing Director in ensuring UNA-USA initiatives, updates, and opportunities are effectively shared with UN Foundation staff, and by collaborating with the Senior Associate, Youth Engagement on communications activities for the UNA-USA Youth Observer to the UN program

Capture, edit, and prepare multimedia content (photo and video) for promotional and educational purposes across digital and social media platforms

Coordinate with external communications and marketing vendors as needed and perform additional duties consistent with the scope and responsibilities of the role

Qualification

Digital marketingCommunications strategySocial media managementContent creationDesign software proficiencyAnalytics toolsInterpersonal skillsTeam collaborationAttention to detailProblem solving

Required

Bachelor's degree required. Focus in English, Communications, Public Relations, International Relations, Journalism or related field preferred

3-5 years of professional experience in communications, digital marketing, and/or social media content creation

Excellent writing, editing, interpersonal, and oral communications skills, and demonstrated experience in crafting campaign messages and content

Proficiency in design and video editing platforms such as Canva, Dreamweaver, Photoshop, InDesign, Illustrator

Experience in social media monitoring, paid advertising, and analytics tools, such as Google AdWords and Google Analytics

Experience maintaining and administrating organizational social networking accounts (Facebook, Twitter, YouTube, Instagram, LinkedIn, etc.)

Attention to detail and adherence to deadlines

Strong skills working in teams and across many types of organizations – collaborator; problem solver; relationship-builder; and strong interpersonal skills

Highly organized; attention to detail

Willingness to travel (up to 10%)

Ability to multitask in a very fast-paced, often rapidly changing environment and anticipate needs

Ability to meet regular attendance policy