TP-Link · 1 day ago
Creative Director
Irvine, CA
Full-time
Onsite
Director/Executive
$215K/yr - $250K/yr
10+ years expTP-Link Systems Inc. is a global provider of reliable networking devices and smart home products, committed to delivering innovative products that enhance people’s lives through faster connectivity. They are seeking a visionary Creative Director to lead the creative direction for their consumer product lines, working collaboratively with various teams to shape the brand identity and storytelling of their hardware and software solutions.
Consumer Electronics
No H1B
Responsibilities
Lead the creative direction for TP-Link’s consumer product lines
Establish a cohesive brand identity across channels
Oversee digital content, visual assets, and design systems
Integrate AI-driven creative processes to increase output efficiency
Partner closely with Marketing, Sales, and Product teams on major launches
Drive data-backed brand studies and implement insights into our positioning
Qualification
Required
Bachelor's degree in Marketing, Design, Communications, or a related field
10+ years creative leadership; strong hardware + software portfolio
Expertise in brand systems, digital content, and AI-driven design workflows
Proven ability to lead cross-functional creative execution
Proven track record of developing creative strategies and brand guidelines for consumer markets
Experience conducting brand studies, interpreting data, making recommendations, and implementing change
Proven experience selecting AI design tools, implementing the solutions, and utilizing them to drive increased efficiency and effectiveness across a design organization
Strong portfolio demonstrating of work with both hardware and software products
Exceptional leadership, communication, and project management skills
Mandarin-English speaking and writing bilingual is necessary
Preferred
Master's degree in Design, or Marketing
Strong understanding of user-centered design principles and storytelling techniques
Proficiency with design tools such as Adobe Creative Suite and project management platforms
Benefits
Fully paid medical, dental, and vision insurance (partial coverage for dependents)
Contributions to 401k funds
15 days accrued vacation
11 paid holidays
Bi-annual pay increases
Health and wellness benefits, including free gym membership
Quarterly team-building events
Free lunch Friday
Company
TP-Link
Headquartered in the United States, TP-Link is a global provider of reliable networking devices and smart home products, consistently ranked as the world’s top provider of Wi-Fi devices.
10001+ employees
Funding
Current Stage
Late StageCompany data provided by crunchbase