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Kinship · 1 week ago

Programming Coordinator (Marketing)

Los Angeles, CA

Full-time

Onsite

Mid Level

$45K/yr - $50K/yr

Kinship is a company focused on enhancing partnerships and brand connections. The Programming Coordinator will be responsible for managing partner relationships, executing programming strategies, and ensuring effective communication and collaboration with internal teams and partners.

AdvertisingAnalyticsDigital MarketingPublic RelationsSocial Media Management

Responsibilities

Serve partners impeccably and look for opportunities to connect and maintain their brand

Execute maintenance of all trackers consistently

Maintain and update target partnership lists monthly in each market

Send detailed incremental updates on programming efforts weekly to dedicated publicist per partner

Conduct outreach to key businesses, organizations, partners and vendors for programming

Execute contract negotiations for partnerships on behalf of the partners

Monetize the discipline for a business’s bottom line, wherever possible

Direct partner responsibilities

Attend and participate in partner meetings when needed

Attend partner events and support partner relationships, as necessary

Update media relations team and partner marketing briefs with programming updates

Lead partner accounts

Participate in new business campaigns and present at new business meetings, as necessary

Ensure best-in-class account management and communication processes internally and externally

Maintain an up-to-date project management board for all partners with real-time updates on programming efforts and updates

Contribute to partner brainstorms, strategies, campaigns and plans

Execute partner programming assigned by the media relations team, including key needs and action items

Share trends and ideas of partnerships and activations with the wider team weekly

Source partnerships for programs, packages, events, and charitable giving

Develop routine ways to check in on partner connection and satisfaction with the media relations team

Provide detailed and thorough updates and oversee the preparation of materials for meetings and check-ins, sending team weekly updates and deadlines

Provide detailed partner turnovers with all programming details; run of show, etc…

Execute construction of special reports to support key learnings

Contribute to new business pitches both with ideation and execution, and actively seek new opportunities with contacts and friends

Elevate the performance of collaborations and partnerships through targeted strategies and robust engagement plans

Monitor industry trends and stay up-to-date on competitors and market conditions

Suggest and assist in managing partner budgets for successful results

Engross yourself in culture, food and travel, becoming an expert in its personalities, products and processes

Cultivate career path and actively seek professional development opportunities alongside the company

Tell us what we do not know with regular candor

Brainstorm and innovate to improve company, job and partners

Interface with team members in other disciplines for strong coordination of integrated marketing campaigns

Develop a keen understanding of measurement and reporting

Engross yourself in culture, food and travel, becoming an expert in its personalities, products and processes

Achieve goals and KPIs associated with job responsibilities

Maintain a nuanced understanding of marketing as well as the latest tools and applications

Keep up-to-date on current trends within the represented industries of the agency

Maintain an understanding of each partner’s visual brand and tone, and be able to create authentic stories that drive engagement and ultimately revenue for our partners

Find opportunities to help evolve and share Kinship’s own story in our practices, communications vehicles, relationships, marketing materials, reports and plans as well as live and online presences

Similarly, work with colleagues to ensure resonant storytelling practices across marketing disciplines

Develop a keen understanding of measurement and reporting tools

Interface with team members in other disciplines for strong coordination of integrated marketing campaigns

Lead projects or functions assigned by the Leader for the overall team

Qualification

Partner relationship managementMarketing strategyProject managementContract negotiationIndustry trend analysisProfessional developmentCommunication skillsTeam collaborationCreativity