Director of Programmatic Media jobs in United States
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ICON International, Inc. · 1 day ago

Director of Programmatic Media

ICON International, Inc. is a company that provides financial solutions through corporate barter. They are seeking an experienced Director of Programmatic Buying to lead their Programmatic team, focusing on driving team performance, client success, and revenue growth while innovating in ad tech.

CreditFinanceFinancial ServicesMarketing
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Responsibilities

Lead, manage, and mentor a high-performing team of Programmatic buyers
Organize team structure strategically to maximize performance and efficiency
Foster professional development and career growth within the programmatic team
Present ICON's programmatic capabilities in client meetings and new business pitches
Ensure clients achieve exceptional performance across their programmatic campaigns
Collaborate regularly with Client Media Directors on client-specific performance optimization
Share strategic ideas, insights, and performance updates with key stakeholders
Present case studies and insights to the broader Ad Platforms team
Contribute to company-wide knowledge sharing and strategic planning initiatives
Serve as internal subject matter expert on programmatic advertising trends and innovations

Qualification

Programmatic advertisingDSP platformsCampaign optimizationDigital advertising experienceLeadership experienceAnalytical skillsMicrosoft Office proficiencyCommunication skillsStrategic thinking

Required

Foundational understanding of the Ad Tech ecosystem with specialized focus on programmatic advertising
Strong knowledge of major DSPs, including comprehensive understanding of the benefits and advantages of each platform
Hands-on experience managing programmatic buys across various DSP platforms
Deep understanding of programmatic campaign optimization, targeting strategies, and performance metrics
10-15 years of relevant experience in digital advertising
Bachelor's degree required
Buy-side experience required (agency or brand environment)
Proven track record of managing programmatic campaigns and driving measurable results
Must have the legal right to work in the United States
Strong management and leadership capabilities with experience building and developing teams
Excellent communication and presentation skills for client-facing interactions
Strategic thinking with ability to balance tactical execution and long-term planning
Strong analytical skills and data-driven decision-making approach
Ability to thrive in a fast-paced, evolving industry environment
Proficient in Microsoft Office Systems, specifically in Excel
Ability to work in a fast-paced environment and manage multiple projects simultaneously
Must have the legal right to work in the United States

Preferred

Experience in a leadership or senior management role preferred

Benefits

Generous PTO
Medical
Dental
Vision
401(k) with match

Company

ICON International, Inc.

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ICON International is the largest independent principal-based media buyer in the U.S., placing nearly $2 billion annually on behalf of its clients.

Funding

Current Stage
Growth Stage
Total Funding
$95M
2013-11-12Acquired
1999-12-09Series Unknown· $95M

Leadership Team

E
Ed McCarrick
Executive Vice President/Account Management and Media Partnerships,
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Company data provided by crunchbase