TP-Link · 3 days ago
Partner Digital and Content Marketing Lead
Irvine, CA
Full-time
Onsite
Mid Level
$90K/yr - $120K/yr
3+ years expTP-Link Systems Inc. is a global provider of reliable networking devices and smart home products, committed to delivering innovative products that enhance people’s lives. The Partner Digital and Content Marketing Lead is responsible for developing and executing strategies for content creation and distribution across digital channels to drive brand awareness and achieve business goals.
Consumer Electronics
No H1B
Responsibilities
Create and implement digital and content marketing strategies that align with the company's overall business goals
Write, edit, and produce various types of content, such as blog posts, social media copy, email newsletters, and website copy
Manage and execute marketing campaigns across multiple digital channels, including social media, paid advertising, and email outreach
Conduct market research, identify trends, and use SEO best practices to ensure content is visible in search engine results
Monitor and analyze campaign performance using data and analytics tools, and report on key performance indicators (KPIs) to stakeholders
Work with other marketing teams, designers, writers, and sometimes clients to develop and refine content and campaigns
Qualification
Required
Bachelor's degree in marketing, Business, Communications, or a related field
3-5 years of marketing experience, with a preference for B2B and solutions-focused roles in technology and channel
Proficiency in writing, editing, and developing engaging content
Knowledge of social media platforms, SEO, email marketing, and paid advertising (PPC)
Ability to use data and analytics tools to measure and report on campaign performance
Skills to manage multiple projects, deadlines, and resources
Ability to generate new ideas for campaigns and content
Strong research skills to stay on top of industry trends and competitor activity
Preferred
Familiarity with relevant software, such as graphic design or video editing tools, can be beneficial
Benefits
Free snacks and drinks, and provided lunch on Fridays
Fully paid medical, dental, and vision insurance (partial coverage for dependents)
Contributions to 401k funds
Bi-annual reviews, and annual pay increases
Health and wellness benefits, including free gym membership
Quarterly team-building events
Company
TP-Link
Headquartered in the United States, TP-Link is a global provider of reliable networking devices and smart home products, consistently ranked as the world’s top provider of Wi-Fi devices.
10001+ employees
Funding
Current Stage
Late StageCompany data provided by crunchbase