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ABB OPTICAL GROUP · 4 days ago

Optical Sales Consultant (St.Louis)

St Louis, MO

Full-time

Onsite

Mid Level

$70K/yr - $85K/yr

3+ years exp

ABB Optical Group is focused on providing value-added services to Eye Care Practitioners. The Optical Sales Consultant will deepen relationships with key accounts, drive sales, and achieve sales forecasts while providing consultative selling services for optical products and services.

Health CareManufacturingMedical Device

Responsibilities

Achieve quarterly sales objectives though a consultative selling approach focused on conducting face-to-face meetings with new, potential, and established accounts

Responsible for managing a book of existing business inclusive of the largest and most valuable ABB Customers by delivering the right designated message(s) with the right amount of call frequency

Increase territory revenues and profit through the development of existing accounts and cold calling new account prospects from designated sources

Ability to manage multiple product lines and increase revenue by strategically cross-selling within existing accounts to grow revenue and meet sales goals

Negotiate customer service agreements and contracts to document critical terms and conditions that will outline the ABB-Customer working relationship

Conduct quarterly business reviews with each account to review product and services that will meet account needs and help customers achieve their business development goals

Will be required to build positive business relationships with key office/staff personnel providing various predetermined product/service training sessions when appropriate

Build and maintain a productive business relationship with the top 4 leading Soft Contact Lens manufacturer’s representatives on a monthly and or quarterly basis to discuss account opportunities regarding their respective products. Engage with the top optical lab manufacture’s where appropriate

Will be required to consistently track customer & prospect interaction in HubSpot (CRM) and execute marketing activities and promotions to maximize sales results with assigned and targeted accounts

Ability to collaborate with internal partners. This role will require excellent communication and collaboration with colleagues in Lab and Business Solutions pillars

Maintain high accuracy level on company pricing, policies, and procedures

Inform current and potential customers of products, promotions, and services to generate new business or to increase business

Ability to routinely analyze sales data and reports to understand market trends impacting current business and identify account/territory business opportunities. Proficiency with Excel and HubSpot will be required and essential

Create and execute a comprehensive quarterly Territory Business Plan; including targeting based on company analytics, sales reports, and collaboration with sales management. To include establishing the appropriate number of designated territory “zones” to be managed on a quarterly basis to ensure proper call coverage

Plan and conduct weekly meetings with ECPs and other decision makers based on business strategy, best practices, and sales leadership direction

Must follow up on all leads in a timely (within 24-48 hours) manner and track progress with detailed information

Inform and promote industry information within the team environment; communicate with business partners from outside companies

The need to attend various local/state and or national conventions and or optical oriented meetings

Expected to provide a detail update on territory’s status with Regional Sales Manager minimally every other week. Discussing overall sales results, challenges and or territory key accounts as well as any specific predetermined personal development

Proactively review, complete any regional and or national assigned training and development courses within the designated period

Adhere to all company sales policy and guidelines

Qualification

Sales ExperienceCRM SoftwareExcel ProficiencyOptical Product KnowledgeTerritory ManagementConsultative SellingCommunication SkillsRelationship Building

Required

Bachelor's Degree or equivalent

Minimum 3 years of current field-based, business-to-business related sales experience or 3 years of experience in an optical retail setting with responsibility for driving sales and meeting revenue goals

Must possess a valid state motor vehicle operator's license

Intermediate skills with general PC usage and applications, particularly Excel, Microsoft TEAMs, Outlook, Power Point, Word, etc

Experience using Client Relationship Management (CRM) software. (Salesforce, HubSpot, etc.)

This is a field-based position requiring daily in-person visits to customer accounts

Overnight travel may be required, approximately 30-50% depending on geography. Travel will be as needed to attend customer appointments, internal meetings, and industry conferences