Virginia Transformer Corp · 1 day ago
AVP Sales Commercial and Industrial
Virginia Transformer Corporation is one of the largest privately held power transformer manufacturers in North America, known for its engineering excellence and customer responsiveness. They are seeking an Associate Vice President (AVP), Sales – Commercial & Industrial who will be responsible for driving revenue growth and managing key customer relationships while leading the sales strategy in the C&I market segments.
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Responsibilities
Develop and execute the C&I sales strategy aligned with corporate growth objectives and manufacturing capacity
Drive order intake, revenue growth, and margin performance across commercial and industrial customer segments
Identify and prioritize target markets, strategic accounts, and growth opportunities
Serve as the executive point of contact for key C&I customers, EPCs, OEMs, and strategic partners
Lead contract negotiations, pricing strategy, and major deal execution
Build long-term customer relationships focused on trust, reliability, and technical excellence
Lead, mentor, and develop the C&I sales team, including regional sales managers and sales engineers
Establish clear performance metrics, accountability, and coaching to elevate sales effectiveness
Partner with HR and leadership on talent development and succession planning within sales
Work closely with Engineering, Operations, Supply Chain, and Finance to align sales commitments with production capacity and delivery timelines
Ensure accurate forecasting, backlog management, and demand planning
Champion the voice of the customer internally to improve product offerings, lead times, and service levels
Own C&I sales forecasting, pipeline management, and KPI reporting
Support continuous improvement initiatives related to pricing discipline, contract risk, and profitability
Maintain compliance with corporate policies, safety standards, and ethical business practices
Qualification
Required
Bachelor's degree in Business, Engineering, or related field
10+ years of progressive sales leadership experience within power transformers, electrical equipment, industrial manufacturing, or energy infrastructure
Proven success leading C&I or industrial sales teams with measurable revenue and margin growth
Strong understanding of commercial contracting, pricing strategy, and complex engineered-to-order products
Executive-level communication, negotiation, and relationship-building skills
Ability and willingness to work on-site in Roanoke, VA with regular customer travel
Preferred
MBA or advanced technical degree
Experience selling into data centers, heavy industrial, oil & gas, manufacturing, or large commercial infrastructure
Background working in a manufacturing-intensive, engineered products environment
Familiarity with ERP/CRM systems and structured sales processes
Benefits
Competitive compensation package
Performance incentives
Benefits
Company
Virginia Transformer Corp
Virginia Transformer is an engineering company that manufactures transformers.
H1B Sponsorship
Virginia Transformer Corp has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (3)
2024 (6)
2023 (10)
2022 (1)
2021 (3)
2020 (4)
Funding
Current Stage
Late StageRecent News
Google Patent
2025-04-04
2025-01-09
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