Icon Protection · 1 week ago
Associate Brand Experience Manager
Morrisville, NC
Full-time
Onsite
Entry, Mid Level
1+ years expIcon Protection is seeking an Associate Brand Experience Manager to work directly with the Brand Experience Manager in creating and implementing brand awareness strategies. The role involves managing social media campaigns, coordinating events, and promoting Icon's brands across various platforms.
Construction
Responsibilities
Establish and maintain a consistent corporate and brand specific image throughout all promotional materials, media presence, and events
Execute brand and audience-specific social media campaigns and track and report all key performance indicators (KPIs) related to the work
Research social media trends and inform marketing team of changes that are relevant to the company’s marketing activities
Report all aspects of social media interaction between customers and the company and ensure a positive customer service experience
Create and implement a monthly social media calendar which includes monthly objectives and initiatives
Execute actionable plans to both grow and maintain followers through popular social media platforms such as Twitter, Instagram, TikTok, YouTube, and LinkedIn. Utilize multi-social posting programs such as Buffer, Sprout Social, and Later
Work with Brand Experience Manager to execute and track performance of trade show activity across all brands
Assist in the completion of pre-show logistical work including registrations, shipment of booth, graphics, etc., and coordination of attendees and their travel, lodging and meals
Assist in the setup and dismantling of booth at trade shows per the direction of the Brand Experience Manager
Attend shows as needed, analyze the competition for ideas on how to distinguish Icon and its portfolio of brands and report findings to Brand Experience Manager
Compile and report sales leads generated from trade shows and other sources to the sales team for consideration and follow-up
Investigate trade shows that Icon is not currently attending and should consider
Assist in the initial planning and execution of Icon’s annual sales conference
For Icon’s sales conference and other events as needed, assess and report needs including staffing, meeting rooms, convention spaces, hospitality suites, hotel rooms, catering, signage, programs, AV/music, security, display areas and other specialized requirements
Execute administrative duties and details associated with events, including location selection, negotiation of contracts, financial operations, promotional activities, response to inquiries, travel coordination, and agendas
Attend and assist at events on-site as needed to ensure successful execution and correct any issues if they occur
Other duties and projects as assigned
Qualification
Required
Possession of a college degree with a minimum of 1-2 years in brand/marketing management or a related field
Extensive knowledge of all social media platforms
Ability to troubleshoot, display knowledge of product details, capabilities, and application techniques
Must be creative, strategic, results-orientated, and able to work both independently and within a team environment
Must possess excellent verbal and written communication skills
Must be self-motivated and display a professional image in all settings
Proficiency in using Microsoft Office Suite applications
Preferred
Experience in event planning and/or managing and executing presence at Trade Shows
Possession of exceptional time management skills, the ability to learn quickly and meet deadlines with limited supervision
Company
Icon Protection
Icon ProtectionTM is a collection of powerful brands known for protecting jobsites and the trades: Ram Board®, Surface Shields®, Trimaco®, and Antinox®.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
Jamey Behringer
CEO
Company data provided by crunchbase