PeakMade Real Estate · 1 day ago
Full Time Outreach Marketing Consultant
PeakMade Real Estate is seeking an Outreach Marketing Consultant who will play a crucial role in driving prospect traffic to the property through effective marketing campaigns and initiatives. The consultant will work closely with the leasing team to enhance online presence, analyze market trends, and ensure brand consistency to achieve budgeted occupancy.
ConsultingDigital MarketingMarket ResearchProperty ManagementReal EstateSEO
Responsibilities
Maintain an excellent customer service relationship by adhering to the Peak Service Standards
Partner with the social media, website, and sales teams to assess online presence, image, reputation, ratings, and brand consistency as it relates to the overall customer experience and brand message; strategize and recommend enhancements, campaigns, and solutions to improve overall results and customer experience
Ensure consistency between the brand and the customer base identified in the business strategy and plan for the investment
Analyze sub-market trends and results to develop a strategic marketing and advertising plan designed to drive qualified leads that link to the business strategy and plan
Conduct ongoing analysis and reviews of targeting strategy, lead generation quality, advertising, sales messaging, websites, and collateral materials for accuracy and relevance as it relates to lead generation goals, verbiage, and brand awareness
Supervise the planning, preparation, and implementation of lease up events, renewal parties, property events, and competitions as approved by the Property Manager
Work with the Property Manager to assist on-site staff in building relationships with colleges and universities, vendors, and prospects
Make recommendations regarding the completion of effective outreach marketing, on-site curb appeal, resident functions, advertising campaigns, and resident retention efforts through building positive awareness about the property within the local neighborhood and community
Participate in driving sales at the community through review of shopping report scores, interviews with leasing and sales candidates, random shadowing of the sales consultant, inspection of models or show units, and providing recommendations related to promotional collateral
Utilize established sales and marketing strategies to increase property traffic, maintain closing ratios and achieve budgeted occupancy
Assist in the completion of market surveys and leasing reports as required
Accurately prepare and have a thorough knowledge of all lease-related paperwork
Maintain accurate prospect traffic and leasing data, and assist with other computer data entry as necessary
Create, review, and manage all property promotional items
Any other duties as assigned by your supervisor
Qualification
Required
Experience in multi-family or student housing sales, leasing, or marketing
High degree of proficiency in Powerpoint, MS Word and Excel
Must be proficient in social networking: Facebook, Instagram, YouTube, LinkedIn, & Twitter and other emerging platforms
Excellent customer service skills while maintaining the highest standards of professionalism
Strong verbal and written communication skills
Self-starter and have the ability to multi-task while having the ability to work independently within identified parameters
Preferred
Bachelor's degree in Marketing, Communications, Business, Real Estate or other related field
Company
PeakMade Real Estate
PeakMade Real Estate provides property management, development, and consulting services.
Funding
Current Stage
Late StageRecent News
2025-08-05
Multi-Housing News
2024-04-26
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