Apply on Employer Site

Kumho Tire USA · 4 days ago

Field Sales Development Representative

Atlanta, GA

Full-time

Onsite

Entry Level

2+ years exp

Kumho Tire USA is seeking a Field Sales Development Representative responsible for daily outreach to independent tire dealers within an assigned territory. The role involves prospecting, qualifying, and signing new Kumho Premium FUEL dealers while building relationships and creating new opportunities for the Kumho brand.

AutomotiveManufacturingProduct Design

Hiring Manager

Julie Dongju Lee

Responsibilities

Conduct daily dealer visits or outbound calls to independent tire shops to introduce Kumho and the FUEL program, build relationships, and identify new account opportunities

Prospect, educate, qualify, and help sign new Kumho FUEL program dealers in the assigned territory

Execute in-field sales activities, including:

Basic product and program education

Profitability/performance discussions using standard tools and reports

Identification of upsell/cross-sell opportunities across the full Kumho catalog

Deliver simple presentations and product demonstrations; provide dealers with sales tools, POP materials, and basic training on Kumho products and programs

Collaborate closely with sales leadership (RSMs) to:

Prioritize target accounts and daily routes

Support follow-up visits and closing activities

Meet territory sales and rooftop development goals, especially in the LTR segment

Gather and report market intelligence (competitor activities, dealer feedback, pricing and promotions, brand perception) using company templates and CRM tools

Act as the voice from the field by sharing regular feedback on Kumho products, programs, and marketing to help shape product development, marketing, and pricing decisions

Maintain accurate records of visits, calls, contacts, and opportunities; submit timely weekly activity and pipeline reports

Assist with monthly FUEL sales compliance and performance reporting for assigned customers, including pattern, size mix, seasonality, and market engagement trends

Support local and regional marketing initiatives (ride & drive events, dealer meetings, trade shows, etc.) as needed

Qualification

Field sales experienceCold-callingCRM proficiencyTire industry knowledgeMS Office proficiencyTerritory planningInterpersonal communicationSelf-motivatedTime-management

Required

2–5 years of experience in field sales, inside sales, or customer-facing roles; experience in tire, automotive, or related industries preferred but not required

Strong interest or passion for PCR/LTR tire products and willingness to learn Kumho's product portfolio quickly

Demonstrated ability to cold-call and initiate conversations with new dealers

Demonstrated ability to build rapport and maintain ongoing customer relationships

Demonstrated ability to follow a structured sales process and close entry-level deals or program enrollments

Excellent verbal and interpersonal communication skills; solid written communication for reports and email follow-up

Self-motivated, goal-oriented, and comfortable working independently in the field with minimal daily supervision

Willingness to travel regularly within the assigned territory; valid driver's license and acceptable driving record required

Basic proficiency with MS Office tools and CRM or call-reporting systems; ability to learn new digital tools and reporting templates

Strong time-management and territory-planning skills to maximize dealer coverage and opportunity development

Preferred

Experience in tire, automotive, or related industries

Familiarity with tire distribution channels and dealer support strategies

Company

Kumho Tire USA

As one of the world's largest tire manufacturers, we have more than 60 years of history immersed in an innovative approach to product development, market expansion, technical progression, and environmental awareness.

Founded in 1960

Gwangju, Kwangju-jikhalsi, KOR

10001+ employees