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M Booth · 3 days ago

Senior Account Executive/Account Supervisor, Lifestyle

New York, NY

Full-time

Hybrid

Mid, Senior Level

$81K/yr - $100K/yr

4+ years exp

M Booth is a mid-sized agency known for producing culturally-resonant campaigns. They are seeking a Senior Account Executive/Account Supervisor to lead critical business pieces, manage account teams, and provide strategic counsel to clients.

Advertising

Responsibilities

Actively provide strategic counsel and be strategic voice for the client

Build strong relationship that establishes trust with PR client and brand managers

Serve as day-to-day client lead

Lead weekly calls with clients

Supervise and direct account teams on communicating client deliverables

Provide strong editorial support and strategic counsel to teams + clients

Create programmatic synergies between press, influencer + social efforts on behalf of clients

Design workplans for programs

Poke holes in team initiatives and ensure work output is the best it can be (of self and team members)

Oversee brand activations and manage pivot planning throughout the process

Work with account team to delegate tasks and horizontals (e.g., creative, measurement/analytics, etc.)

Own more complex elements of project management, such as integration/collaboration with agency partners

Problem-solve quickly and smartly when issues arise

Create and track budgets; understands profitability

Set goals in partnership with media and analytics teams

Be motivational and inspiring, implementing ideas that help build culture

Set performance standards for account teams

Coach in real-time and provide actionable feedback and guidance to add value to teammate and the work

A problem solver for the team – helps team find solutions

You’ll be a challenger of the status quo - ensuring the team isn’t just doing something because it’s always been done or because the client has been ok with something

Collaborate with supervisors to determine staff and resource allocation against accounts based on strengths, passions and opportunity areas

Provide program development support, including strategy development (from email POVs to decks/presentations)

Contribute ideas that deliver on briefs and jobs-to-be-done with a strong emphasis on ideas that will drive earned media coverage

Understand broader marketing tactics to work in close tandem with IAT and build collaborative strategies

Organize teammates and horizontals on planning path forward

Lead brainstorms and challenge teams on feasibility and creativity of ideas

Qualification

Public RelationsProject ManagementTeam ManagementConsumer MarketingInfluencer MarketingStrategic CounselCultural TrendsInterpersonal Skills

Required

Solid foundation in public relations – both traditional media and digital

Proven ability to lead complex projects and communications

Skilled in motivating teammates and helping them grow

Strong interpersonal skills, both internally, with clients and with other agency partners

In touch with cultural and industry trends

4-7 years of experience on an Account and on the agency side

Experience managing a team of 3-4 direct reports

The ideal candidate will have a solid foundation in consumer marketing specifically: traditional public relations, large integrated programming, and influencer marketing

Bachelor's Degree