TP-Link · 1 day ago
Website UX/UI & Content Manager
TP-Link Systems Inc. is a global provider of reliable networking devices and smart home products. The Website UX/UI & Content Manager will lead the UX/UI quality of TP-Link's websites, manage large-scale redesign projects, and ensure brand consistency across digital platforms.
Consumer Electronics
Responsibilities
Lead the end-to-end UX/UI quality of TP-Link, Tapo, and Kasa websites by defining page layouts, interaction patterns, navigation structures, and ensuring consistency across sites
Produce wireframes, prototypes, and UX specifications that guide development teams on visual and functional requirements
Lead large-scale website redesign projects, including scope, IA, UX strategy, and rollout
Review and approve agency deliverables to ensure they meet brand standards, usability principles, and business objectives
Ensure brand consistency by enforcing visual guidelines, tone-of-voice standards, component usage, and content structure across all web pages
Oversee website content updates (product pages, campaigns, landing pages, support content)
Conduct UX audits, user behavior tracking, and analytics to identify friction points and opportunities for improvement
Monitor website performance and engagement metrics and create data-backed insights and recommendations for improving user engagement, content effectiveness, and conversion pathways
Maintain and evolve internal documentation, including UX guidelines, component usage rules, content governance standards, and workflows
Qualification
Required
Bachelor's Degree in a design-related field (UX/UI, HCI, Digital Media, Information Systems, or equivalent practical experience)
4–7+ years experience in web UX/UI or digital content management
Portfolio required showcasing high-quality desktop and mobile web experiences, including examples of redesign projects, landing pages, UX improvements, and visual design systems
Proven ability to manage and elevate large-scale, consumer-facing websites, including multi-brand ecosystems
Proven hands-on experience with major website redesign or rebuild projects
Demonstrated ability to deliver high-quality visual design with mastery of typography, layout, spacing, color systems, and modern interaction patterns
Deep understanding of mobile-first and responsive design, ensuring premium experience across screen sizes and devices
Ability to interpret web analytics and engagement metrics (GA4, funnels, CTR, scroll depth, behavior patterns) to inform UX and content decisions
Strong skills in Figma (wireframes, UX flows, design review)
Strong experience working with external agencies (UX/design/dev)
Strong CMS experience (WordPress, Drupal, Contentful, or similar)
Strong writing/editing skills for customer-facing digital content
Ability to manage complex multi-brand websites and multiple stakeholders
Strong project management and communication abilities
Preferred
Experience in consumer electronics or tech brands
Basic understanding of HTML/CSS to evaluate feasibility
Familiarity with SEO fundamentals or web performance optimization
Experience with design systems or multi-brand web ecosystems
Benefits
Free snacks and drinks, and provided lunch on Fridays
Fully paid medical, dental, and vision insurance (partial coverage for dependents)
Contributions to 401k funds
Bi-annual reviews, and annual pay increases
Health and wellness benefits, including free gym membership
Quarterly team-building events
Company
TP-Link
Headquartered in the United States, TP-Link is a global provider of reliable networking devices and smart home products, consistently ranked as the world’s top provider of Wi-Fi devices.
Funding
Current Stage
Late StageCompany data provided by crunchbase