FordDirect · 2 days ago
CRM Sales Rep - EASTERN REGION
Charlotte, NC
Full-time
Onsite
Mid, Senior Level
$85K/yr - $100K/yr
7+ years expFordDirect is a company focused on providing automotive solutions, and they are seeking a CRM Sales Rep for the Eastern Region. This role is responsible for managing the sales lifecycle, understanding customer challenges, and driving revenue growth through effective CRM solutions.
AdvertisingAutomotiveMarketing Automation
Responsibilities
Partner with team members to identify dealer challenges and opportunities by providing CRM subject matter expertise, conducting demos and providing comprehensive guidance to accelerate sales cycles and secure commitments
Conduct CRM product demonstrations to showcase key features and functionalities and address customer questions and concerns
Maintain in-depth knowledge of product and competitor offerings, research industry trends to stay current on emerging technologies and dealer needs and recommend enhancements to improve product offering
Regularly review product/platform performance to identify trends, anomalies or issues and proactively communicate to the field team and other stakeholders on a consistent basis
Create and deliver presentations to key stakeholders communicating product performance and dealer feedback
Participate in trade shows and industry events to promote our products or services
Give active feedback and insights from the market to the product, product development and marketing teams
Collaborate with Sales Leadership to forecast sales pipeline, report on sales progress and adjust strategies to meet sales goals
Track and manage individual territory sales metrics, providing timely updates to management
Act as primary sales contact for assigned customers, maintaining regular interaction to expand business of assigned products
Leverage CRM comprehensively to document sales activities, opportunities, and manage customer communications
Qualification
Required
Digital marketing (5+ years)
Experience with CRM systems and recording sales activity
Financial management experience (i.e., revenue goals vs, actuals)
Pre-sales support or sales experience in an automotive-related environment (7+ years)
Experience in developing and executing sales strategies within a territory
In-depth background with CRM applications in an automotive retail environment
Strong skills in pipeline management and closing sales
Target-driven with a proven track record of meeting sales quotas and driving revenue growth
Ability to influence and persuade customers to make purchasing decisions aligned with company objectives
Understand and articulate how FordDirect's integrations add value to a dealer's operations
Ability to derive insights from recommendations based on dealer budgets and ROI
Knowledge of trends, technologies, and competitive intelligence related to assigned product area of expertise
Proactively problem-solve and multitask while maintaining composure and attention to detail
Follow-through mindset to uphold a ‘close the loop' culture
A positive approach to serving customers and providing exceptional customer service
Ability to demonstrate good judgment, high ethics, and project a professional image
Ability to work independently and as a collaborative team member with a positive ‘can do' attitude
The drive to identify and seize opportunities for continuous improvement as business needs change
Excellent organization, flexibility and time management skills and the ability to work in a dynamic, deadline-driven environment
Exceptional interpersonal and business communication skills (written, verbal, listening)
Proficient in Microsoft Office skills (Word, Excel, and PowerPoint)
Bachelor's degree in Marketing, Technology, or equivalent combination of work experience and education
Benefits
Medical
Dental
Vision
Pet insurance
Legal services
Summer ½ Days on Fridays
401(k) retirement plan with an employer match
A myriad of rewards and recognition programs
Generous holidays and paid time off between Christmas and New Year’s Day
To volunteer and serve your community
Diversity & Inclusion council
Women of FordDirect resource groups
A variety of teambuilding and employee events
Company
FordDirect
FordDirect provides digital marketing and advertising solutions to Ford and Lincoln dealers, giving them the platform to drive more sales.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Mike Gingell
Chief Operating Officer
Beth Hill
General Counsel & Chief Compliance Officer I Board Secretary I Privacy Leader
Recent News
PR Newswire
2025-11-10
Business Wire
2025-08-13
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