Dahl Consulting ยท 1 day ago
Social Media & Email Specialist
Dahl Consulting is a leading company in the adventure travel and tourism industry, seeking a Social Media & Email Specialist. This role involves managing social media channels and email marketing initiatives to enhance brand presence and engage audiences.
ConsultingHuman ResourcesInformation Technology
Responsibilities
Develop and execute creative social media content aligned with brand voice
Monitor trends and collaborate with partners to create and repurpose content
Maintain consistent publishing cadence across platforms
Respond promptly to comments and messages, fostering community engagement
Track performance metrics and optimize based on insights
Design and deploy B2B and B2C email campaigns using existing templates
Create engaging email content and monitor performance (open rates, CTR)
Align email timing with broader marketing initiatives
Identify opportunities to connect social, email, and site experiences
Suggest improvements to increase conversion from digital channels
Identify influencers and manage outreach opportunities (nice-to-have)
Qualification
Required
Associate degree in a relevant field
3+ years of experience managing social media channels
3+ years supporting email or site marketing initiatives
Strong experience with Klaviyo
Ability to provide a portfolio or work samples
Detail-oriented with strong organizational skills
Comfortable working directly with partners and outfitters
High sense of urgency and responsiveness, including weekend monitoring
Preferred
Bachelor's degree in marketing, communications, or related field
Experience with Meltwater
Creative mindset with proven ability to produce engaging content
Strong understanding of social media algorithms and best practices
Benefits
Comprehensive benefits package