TRIARC TANK · 1 day ago
Outside Sales Representative
TRIARC Tank, founded in 1933 and headquartered in Dallas, Texas, is a leader in manufacturing high-quality steel pressure vessels and storage tank solutions. The Outside Sales Representative will drive new business development and market penetration for the STT division, focusing on building relationships and closing deals with industrial clients across the USA.
IndustrialIndustrial ManufacturingManufacturing
Responsibilities
Lead Generation & Prospecting: Identify and engage potential customers through in-person visits, cold calling, networking, emailing, and targeted outreach to build a robust pipeline of STT sales opportunities nationwide
New Business Development: Spearhead strategies to launch and grow sales for new product lines, including LPG Semi Trailers, Air Receivers, Chlorine Tanks, Oil Water Separators, and Steel Heads, by penetrating new markets and industries
Client Relationship Management: Cultivate strong, long-term partnerships with propane marketers, tank distributors, industrial end-users, and other B2B clients via face-to-face meetings, site assessments, and ongoing support to secure repeat business and referrals
Quoting & Deal Closure: Develop accurate, competitive quotes tailored to customer needs and company standards; negotiate terms, close sales, and facilitate order entry for STT products and new lines
Trade Shows & Events: Represent TRIARC Tank at key industry events, conferences, and trade shows (up to 50% travel), showcasing our solutions and generating high-quality leads
Market Intelligence: Stay ahead of industry trends, competitor activities, and customer needs in the LPG, energy, and industrial sectors to inform strategic sales initiatives and product promotions
Reporting & Performance Tracking: Provide weekly reports on sales metrics, bookings, backlogs, and activities; develop plans to address gaps and align with 2026 monthly, quarterly, and annual goals
Customer Support: Proactively handle inquiries, complaints, and warranty claims for STT products, ensuring high satisfaction and loyalty
Qualification
Required
5+ years in outside sales with a proven track record in new business development, ideally in industrial equipment, pressure vessels, storage tanks, or LPG-related fields
Experience promoting products like LPG Semi Trailers, Air Receivers, Chlorine Tanks, Oil Water Separators, or Steel Heads
Exceptional communication, negotiation, and presentation skills for in-person, phone, and virtual engagements
Strong strategic planning, problem-solving, and organizational abilities, with expertise in territory management and CRM tools (e.g., Salesforce, HubSpot)
Proficiency in Microsoft Office Suite and sales analytics
Demonstrated success in lead generation, objection handling, and closing complex B2B deals
Highly self-driven, results-oriented, and resilient in a fast-paced, travel-heavy environment
Willingness to travel extensively (up to 50%) across the USA for client meetings, events, and territory development
Valid driver's license required
Preferred
Experience promoting products like LPG Semi Trailers, Air Receivers, Chlorine Tanks, Oil Water Separators, or Steel Heads
Bachelor's degree in Business, Marketing, Engineering, or a related field preferred; equivalent experience considered
Benefits
Comprehensive health, dental, and vision insurance.
401(k) with company match.
Generous paid time off, holidays, and expense reimbursement for travel.
Professional development opportunities, including training and career advancement in a growing industry leader.