Starbucks · 1 day ago
manager, marketing - Owned Channels
Starbucks is a renowned company known for its exceptional coffee and commitment to connection. They are seeking a Marketing Manager for Owned Channels to lead channel strategy and content development across various digital platforms, collaborating with cross-functional teams to enhance customer engagement and drive traffic to stores.
CoffeeFood and BeverageRestaurantsTea
Responsibilities
Develop and manage content calendars for owned channels, ensuring alignment with brand strategy, seasonal campaigns, and key business priorities
Oversee asset creation and delivery, partnering with creative teams to produce high-quality content that drives engagement and conversion
Lead cross-functional collaboration with go-to-market, digital, product, brand experience, and operations teams to ensure seamless execution of marketing initiatives across all customer touchpoints
Develop and implement test & learn plans in partnership with digital and analytics to inform strategic briefs and content optimization
Author marketing briefs that guide channel communication, prioritization and creative execution. Lead asset development with creative teams to ensure output is on brief
Collaborate with a broad group of cross-functional partners to develop comprehensive briefs, connecting dots across teams to strengthen the work
Lead the development of written communications including leadership presentations, campaign recaps and channel learnings
Bring fresh, creative, big idea thinking for evolving approaches to content in owned channels, to deepen brand love and stoke brand engagement in new ways
Qualification
Required
A creative mindset
Strategic thinking and storytelling skills
Experience with content planning and calendar management
Experience partnering with cross-functional teams
Ability to communicate clearly and concisely, both orally and in writing
Ability to confidently develop and present strategic recommendations
Ability to solve complex problems and take new perspective on existing solutions
Ability to balance multiple priorities and meet deadlines in fast-changing environments
Functions effectively with ambiguity and change
Proven ability to respond to and prioritize changing demands effectively
Ability to influence laterally and cross-functionally
Strong project management skills – highly organized and attentive to details
Excellent PowerPoint skills to craft storytelling materials for all levels of leadership (VP/SVP+)
Progressive experience in product or brand management - 5+ years
Benefits
Medical, dental, vision, basic and supplemental life insurance
Short-term and long-term disability
Paid parental leave
Family expansion reimbursement
Paid vacation from date of hire
Sick time (accrued at 1 hour for every 25 hours worked)
Eight paid holidays
Two personal days per year
Participation in a 401(k) retirement plan with employer match
A discounted company stock program (S.I.P.)
Starbucks equity program (Bean Stock)
Incentivized emergency savings
Financial well-being tools
100% upfront tuition coverage for a first-time bachelor’s degree through Arizona State University’s online program via the Starbucks College Achievement Plan
Student loan management resources
Access to other educational opportunities
Backup care
DACA reimbursement
Company
Starbucks
Starbucks is a restaurant chain that serves handcrafted ready-to-drink beverages, including coffee, tea, juices, and snack food items.
H1B Sponsorship
Starbucks has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (208)
2024 (127)
2023 (130)
2022 (172)
2021 (146)
2020 (149)
Funding
Current Stage
Public CompanyTotal Funding
$2.65BKey Investors
Elliott Management Corp.Pershing Square Capital Management
2025-05-06Post Ipo Debt· $1.75B
2024-07-19Post Ipo Equity
2018-10-10Post Ipo Equity· $900M
Recent News
2026-01-04
2026-01-03
Company data provided by crunchbase