Cushman & Wakefield · 2 days ago
CRM & Segmentation Analyst
United States
Full-time
Remote
Mid Level
$85K/yr - $100K/yr
3+ years expCushman & Wakefield is a leading global real estate services firm, and they are seeking a CRM & Segmentation Analyst to enhance their market segmentation and customer targeting strategies. This role involves collaborating with various teams to analyze data, support marketing campaigns, and identify opportunities for business expansion and client retention.
CommercialCommercial Real EstateConsultingLeasingLegalProperty Management
Responsibilities
Clearly communicate insights and recommendations to the team backed by data
Help define subsets of the total addressable market where C&W Services has a higher likelihood of winning business
Collaborate with the Business Development organization and deliver a win/loss analysis to ensure target alignment
Work with the Operations teams to identify opportunities for revenue and margin expansion and retention within our existing base of clients
Support marketing & CRM campaigns with audience definition and list operations for outbound marketing campaigns that deliver against revenue-driving goals
Work with the Marketing team to analyze and report on campaign results and user behavior to identify opportunities to improve targeting and engagement
Collaborate with the Solutions team to align target markets with a solutions-view on feasibility with a goal of helping the team identify opportunities for new or enhanced solutions and services
Partner with the Technology team on predictive analytics, segmentation, and modeling
Contribute to ideation process with strategic insights, supporting the development of CRM tactics and revenue driving opportunities
Qualification
Required
3+ years of demonstrated success in a segmentation, business, and/or CRM analytics role
Experience working with Salesforce
Knowledge of Python and SQL; HTML and CSS is a plus
Analytically minded strategic thinker who can proactively identify opportunities for growth
Commitment to interpersonal effectiveness
Ability to champion ideas and execute in an expedited time frame and to establish trust and maintain a collaborative spirit working cross-functionally in the organization
Champions diversity and creates an environment of inclusion
Possesses a growth mindset and works with positive intent
Promotes continuous improvement, embraces change and is a change agent
Benefits
Health, vision, and dental insurance
Flexible spending accounts
Health savings accounts
Retirement savings plans
Life, and disability insurance programs
Paid and unpaid time away from work
Company
Cushman & Wakefield
Cushman & Wakefield is a real estate services firm that offers retail investment, energy management, and property services.
10001+ employees
H1B Sponsorship
Cushman & Wakefield has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (3)
2024 (6)
2023 (2)
2022 (6)
2021 (1)
2020 (2)
Funding
Current Stage
Public CompanyTotal Funding
$734.8MKey Investors
GreystoneCitizens BankVanke
2023-10-10Post Ipo Debt· $223.8M
2023-08-08Post Ipo Debt· $400M
2022-10-13Post Ipo Debt· $27.3M
Leadership Team
Matthew Bouw
CEO Asia Pacific & EMEA
Michelle M. MacKay
CEO
Recent News
2026-01-08
Bizjournals.com Feed (2025-11-12 15:43:17)
2026-01-07
Bizjournals.com Feed (2025-11-12 15:43:17)
2026-01-07
Company data provided by crunchbase